Corporate Social Responsibility (CSR) Analysis
Objective: To analyze how companies incorporate Corporate Social Responsibility (CSR) into their business practices and the impact of these efforts on stakeholders and society.
Instructions:
1. Select a Company: Choose one of the following companies for your analysis:
Microsoft Corporation
The Coca-Cola Company
Procter & Gamble (P&G)
Starbucks Corporation
Unilever
2. Research the Company’s CSR Initiatives: Use the following resources to gather information about the company’s CSR initiatives:
Company’s official website (look for sections such as “CSR Reports,” “Sustainability,” “Corporate Responsibility,” or similar).
Company’s annual Sustainability or CSR reports.
News articles and reports discussing the company’s CSR efforts.
3. Analyze the CSR Initiatives: Analyze the company’s CSR initiatives considering the following:
Scope: What are the key areas of CSR focus for the company (e.g., environmental sustainability, community development, diversity & and inclusion, etc.)?
Impact: What are the measurable outcomes or achievements of the company’s CSR efforts?
Stakeholders: Who are the primary beneficiaries of the CSR initiatives (e.g., local communities, employees, environment, etc.
4. Critical Evaluation: Evaluate the company’s CSR initiatives critically considering the following:
Authenticity: Are the CSR efforts genuine, or are they merely for public relations?
Comprehensiveness: Does the company address all relevant CSR areas or are there gaps?
5. Write a Report: Compile your findings into a concise report of 1-2 pages. The report should include:
Introduction: Briefly introduce the company and its industry.
Analysis: Present your analysis of the company’s CSR initiatives.
Evaluation: Provide your critical evaluation of the company’s CSR efforts.
Conclusion: Summarize your findings and provide any recommendations for the company.
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