Please review the Transcriipt Discussion interactive in Readings and Resources before writing your post. Also, review the Readings and Resources on using rhetorical appeals in the unit.
Initial Response: Begin by selecting an advertisement for a popular product, such as soda, food, clothing, or a car. Feel free to use commercials. Please include a link to the advertisement in your post.
Write one paragraph considering the advertisement rhetorically by answering these questions:
Summarize what the advertisement is about?
Logos: How do you think the advertisement logically (logos) sells the product to the consumer?
Ethos: What makes you trust the brand (ethos) in the advertisement or not trust them?
Pathos: What emotions (pathos) does the advertisement create in you after viewing it?
Peer Response: Consider the advertisement your classmates chose in response to your peers. If you were writing a critical review of the advertisement, what is one area you think that the advertisement could be improved upon? Why? You can also explain how you think rhetorical appeals appear in advertisements. Have you started to notice them in any other advertisements? Why are they used?
Your initial post is due by Wednesday at 11:59 p.m. EST, and at least two (2) follow-up replies to classmates are due by Sunday at 11:59 p.m. EST of Unit 6.
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