This is one part for my Litterature Review of my Applied Business Project. Indee

This is one part for my Litterature Review of my Applied Business Project. Indeed, the company that I have chosen is « DORCHESTER COLLECTION ».
My topic is : Analyse how to diversify Dorchester Collection’s workforce ;
What you have to do is : Designing a Social Media focused Recruitment Strategy to attract Candidates from OUTSIDE  the Hospitality Industry ;
I put « presentation » on the rubric « type of paper » cause it’s writing 8 pages (1 page = 2 slides)
Objectives:
Concerning the writing part, first present shortly the company, analyse the current workforce and employee satisfaction challenges within the company (especially since the COVID-19 crisis : turnover etc …) ;
Determine differences and similarities between the properties recruitment strategies ;
Promote diversified workforce hiring practices ;
Determine the « Employee Target Market » ;
Identify current trends in hiring strategies and benefit packages ;
Identify the industries that have the most available and fitting workforce ;
What I wrote will help you to for the writing part : present the social media and then the PPT part is to build it (I mean look like SCREENSHOT of a real web social media, didn’t exist of course..) like the main page, rubric, how it’s look like, like a study draft of the real social m. You are Free to add anything more (I’m sure I forgot many things..)
So of course, you have to link word part and ppt part, they are complementary. (Page 1 word link to page 1 and 2 ppt cause 1 word page = 2 slides) etc …
Good luck and don’t’ hesitate if you have any question 😉