Category: Marketing homework help

Design a poster which represents each of the department’s subjects below
1. Behavioral science over a background photo
2. English & Literature over the background photo
3. Foreign language over the background photo (Spanish, Russian, French)
4. Social sciences over the background photo (History, Economics, Geography and political science)
5. Philosophy & Religion over the background photo
N/B: 5 departments, each department title should be written with purple color (indigo, Lavender) 
Colors to be used: a touch of 2 shades of purple (indigo, Lavender), Metallic or Antique gold, white and other bright colors
Graphics: use at least 3 graphic designs (pictures) that represent or describe a meaning for each department

 
 The entire assignment is 8,000 words, divided into 6 sections.
This task requires you to complete the first section for me.
The “Assignment Submission Form for AS1 MN7P13SR Mar 24” is the grading rubric for this assignment. You must strictly follow the rubric to complete the work.
“MN7P13SR Work Sheet 1 (Updated)” outlines the specific content that needs to be completed in this section.
The other documents are course materials and related resources that you must read before completing the assignment.
I will require unlimited revisions until the work meets the requirements.
If you cannot meet the above requirements, please do not make an offer; otherwise, I will request a refund.

Car shipping costs depend on different factors, but the average will be between $300 and $2000. The rest of the cost depends on the type of vehicle you are shipping, the distance, the trailer type, the time frame of the shipping, etc. 
If you want to know the estimated shipping cost, you can use the car shipping calculator. This will not only help you to know the shipping cost but will also help you get a free and instant auto-shipping quote. But before that, you need to know about the car shipping process. We have shared a shipping process that will help you understand the shipping. 
Choose the trusted auto transport company.
Select the trailer type.
Prepare your vehicle 
Driver will pickup your vehicle 
Get your vehicle delivered to your address.

Content marketing is a powerful tool for lead generation when done correctly. By attracting the right audience, building trust, engaging prospects, encouraging action, and continuously refining your strategy, you can effectively generate leads and grow your business. 

MAN4240CBE Section 01CBE Organizational Behavior Analysis (11 Weeks) – CBE Online Course – 2024 Spring Quarter
Deliverable 2 – Employee Contributions Presentation
Deliverable 2 – Employee Contributions Presentation
Assignment Content

Competency
Assess employee contributions within an organization.
Scenario
There is an increased focus in today’s global economy and business climate on understanding employee personality, moods, emotions, attitudes, behaviors, and their impact on organizations. Additionally, initiatives regarding talent acquisition have been encouraged to promote diversity in their hiring practices that would support a workforce and organizational culture that brings in rich experiences and backgrounds.
This phenomenon has focused on studying the impact of human behavior on organizations and how organizational practices, culture, and behaviors may impact the individual. Knowing the influence of an individual’s culture, personality, and behavior on organizational performance has led to the need to design more effective organizational processes and practices that impact employees to improve organizational performance.
As an HR professional, you have been asked to present at an upcoming event sponsored by your organization. The event’s focus is “The Employee Contributions: How the employee’s attitudes, personality, and behaviors impact organizational success.” Remember, you are not only an HR professional, but you are also representing your company. You can use any company to serve as a backdrop to address the following requirements for the presentation.
Instructions
Create a presentation with speaker’s notes that:

Provides a title slide (1 Slide)
Provides an agenda (1 Slide)
Provides an introduction (1 Slide)
Examines personality characteristics and personal values for organizational fit (2-3 Slides)
How do these characteristics and values align with an organization?
Analyzes the influences of emotions and behaviors on work-related performance (1-2 Slides)
How will a person’s moods and emotions influence their behaviors in the workplace?
Summarizes the impact of attitudes and behaviors on employee job satisfaction (2-3 Slides)
Describe both the challenges and benefits to the organization.
Provides a conclusion (1 Slide)
Provides attribution for credible references used in the development of content ideas following academic guidelines in a reference slide (1 Slide)
Uses examples to support the understanding of concepts in a well-defined presentation
Contains presentation slides with only general information as a visual reference for the audience, and the speaker’s notes should include the details of each slide
As always, please keep in mind who your audience is and use correct grammar and spelling.
Resources
Gale Virtual Reference Library
Discovery
Business via ProQuest
APA Guide

PowerPoint tab in the Business Writing Guide

 
Describe the selected company and brand and a brief history.
List the core products and services they offer.
Identify the key current competitors.
Complete a SWOT analysisLinks to an external site..
Propose the product or service line you want to develop a marketing plan for.

Justify your proposal with a SWOT-based argument for why it warrants marketing investment.
Describe your core product, extended product, and the product concept.

Explain how you plan to achieve competitive differentiation through creating customer value in the four areas listed below. Also, refer to The Five Competitive Forces That Shape Strategy video:

Branding
Packaging
Support
Quality

Be sure to use subject headers for each of the questions asked. Your paper needs to contain at least eight headers (i.e., introduction header, at least six headers for the six parts of the question, conclusion header)
 
Helpful Tips:
Your marketing plan can focus on a new product or service idea of your own or an existing product or service that you think deserves its own dedicated campaign. Just don’t pick something that you’ve already seen being actively marketed.
For example, after completing a SWOT analysis for McDonald’s, one might propose marketing new concepts like a McVeggie burger or an adult Happy Meal. Further afield, one might propose a whole new chain of pay-to-visit indoor McPlayground Centers. Or relative to existing menu offerings, one might suggest a dedicated marketing campaign for say “burgers at breakfast” or after-midnight snacking via the drive-through.
 
The Marketing Plan: Product Identification and SWOT Analysis paper
Must be three to four double-spaced pages in length (not including title and references pages) and formatted according to APA StyleLinks to an external site. as outlined in the Writing Center’s APA Formatting for Microsoft WordLinks to an external site. resource.
Must include a separate title page with the following:

Title of paper in bold font

Space should be between title and the rest of the information on the title page.

Student’s name
Name of institution (University of Arizona Global Campus)
Course name and number
Instructor’s name
Due date

Must utilize academic voice. See the Academic VoiceLinks to an external site. resource for additional guidance.
Must include an introduction and conclusion paragraph. Your introduction paragraph needs to end with a clear thesis statement that indicates the purpose of your paper.

For assistance on writing Introductions & ConclusionsLinks to an external site. as well as Writing a Thesis StatementLinks to an external site., refer to the Writing Center resources.
Review the Level Heading section of Introduction to APALinks to an external site. resource from the Writing Center for more information.

Must use at least one scholarly or credible sources in addition to the course text.

The Scholarly, Peer-Reviewed, and Other Credible SourcesLinks to an external site. table offers additional guidance on appropriate source types. If you have questions about whether a specific source is appropriate for this assignment, please contact your instructor. Your instructor has the final say about the appropriateness of a specific source for a particular assignment.
To assist you in completing the research required for this assignment, review the Marketing Research in Library OneSearchLinks to an external site., and the Company Research in the UAGC LibraryLinks to an external site. tip sheets to assist with this assignment.

Must document any information used from sources in APA Style as outlined in the Writing Center’s APA: Citing Within Your PaperLinks to an external site. guide.
Must include a separate references page that is formatted according to APA Style as outlined in the Writing Center. See the APA: Formatting Your References ListLinks to an external site. resource in the Writing Center for specifications.

Wide Wings Media and Advertising Agency is a UAE-based marketing company that offers varied digital marketing services to an ever-growing roster of clients and industries. At Wide Wings Media, we are fueled by the prospect of bringing creative ideas to life. We love to create content and develop inventive and socially viral campaigns. We work with some of the best global digital advertising brands.
With the in-house expertise of both technology and creative teams, we meticulously blend technical expertise with strategic content to drive successful digital and advertising campaigns. It doesn’t matter whether your company is a startup or a well-established corporate firm; we assure you that we will take your business to the next level.

Case Study Toyota’s Multicultural Ad Campaign—Same Car, But Different Ads for Different Ethnic Groups
As you learned in this chapter, the growing diversity of the U.S. population is a major driver of change and is an important consideration for marketing strategists. Our membership in ethnic subcultures often guides our consumption choices, and may affect the products companies offer, where they are sold, and how promotional messages are communicated. Toyota has been one of the leaders in recognizing this diversity as we can see in the multicultural ad campaign for its popular Camry automobile.
Major companies have employed ethnically targeted marketing for many years, with companies taking different approaches to try to reach consumers in various groups. Some have created separate campaigns, ads, slogans, and product packaging related to the target ethnic group, referred to as “multicultural marketing.” Other companies have chosen a “total marketing” approach with ads that try to appeal to a wide variety of ethnic market segments at the same time. Toyota’s Camry campaign combines both approaches.
In the ad called “Strut,” an African-American man orders pizza and chooses pickup over delivery so that he can enjoy driving his Camry. The music track is hip-hop and the image of a strutting peacock flashes by before showing the driver’s new red Camry. “What we found with African-Americans is style really comes to the forefront in how we look at vehicles,” said Lewis Williams, of ad agency Burrell. “We see automobiles as extensions of ourselves, so style is really important.” Vicki Bolton of the agency noted that research added the idea of “strutting” because “we wanted people to take notice of us.”
For the ad targeted toward Asian-Americans, Toyota wanted to show that driving a Camry could bring out the more emotional and affectionate side of a father who is driving his daughter home from baseball practice. “Captivating” was designed to “highlight a not-often-seen behavior [among Asian-American fathers],” said Julia Huang, chief executive of agency interTrend.
“Rebellious” is the name of the ad targeted at Hispanic consumers. In it, a young man zooms down the highway and sees on the car’s display that his mother is calling his phone. After a brief hesitation, he decides to decline the call, breaking into a smile as he enjoys the drive. This is a bold move, given the strong role that family (and particularly mothers) play in Hispanic culture. The ad is in Spanish and, in developing it, the creators considered how long the targeted viewers had been in the U.S., if they were born here, which language they speak, and the culture they feel more connected to.
A final ad, “Thrill,” adopts the total marketing approach. It features a mix of white and non-white actors who temporarily forget about their daily duties as they experience unworried joyrides in a Camry until their phones ring, prompting them to get back to their responsibilities. In each scenario, the car races down the road and the drivers’ faces brighten as they speed on to the soundtrack of Queen’s “Don’t Stop Me Now.” The commercial was designed to appeal to a market comprised of many cultures, what agency Saatchi & Saatchi calls the “the transcultural mainstream.”
Regardless of which of the ads best represents your cultural experience, you may find them either attractive or offensive. A frequent criticism of ethnically targeted advertising is that it portrays stereotypes (for example, playing hip-hop when the African-American drives). Marketing differently based on ethnicity could also suggest that Toyota is segregating its consumers based on race and ethnicity. Advocates of a “total marketing” approach point out that young consumers may not identify with just one segment. Others wonder if specialized ads like Toyota’s are needed at all, given the increased diversity of the U.S. population.
To be sensitive to these issues, Toyota hired different ad agencies with expertise in communicating with the different ethnic groups it targets. Each of these agencies employs people who are members of the targeted group. Vicki Bolton of the Burrell agency that created the African-American- focused ad said that while millennials may have broader social circles, ” . . . when they come home at the end of the day, they still want to see messaging with people that are reflective of them.” Regarding the Asian-American ad messaging, Julia Huang, of interTrend argues that characterizing that group as placing a priority on family and education is ” . . . not really a stereotype—it really is a core value that is embraced.” The characters in the Hispanic-American ads ” . . . are everyday people who portray different situations based on strong Hispanic insights . . . ,” according to the Conill agency that developed them.
Venturing into multicultural advertising risks offending some consumers, but offers the opportunity to communicate more effectively with others for whom a culturally sensitive message is appealing. “People like to see people of all ethnicities in what they’re seeing because that’s the life they’re living in most of the U.S. today,” said Jack Hollis, group vice president and general manager of the Toyota brand, but, he added, “if a person of any group is looking for communication that is like them, that looks like them specifically, the good news is because of the breadth of something like a Camry campaign, they can find it.” The process, however, can be tricky. Mark Turner, chief strategy officer of Toyota’s agency Saatchi & Saatchi sums it up by saying that culture ” . . . is a very complicated and hard thing to understand and get right.” Consumers across the cultural spectrum will decide if Toyota and its ad agency partners have been effective in their efforts to appeal to all American automobile shoppers.
Source: Solomon, Michael R. Consumer Behavior. Available from: VitalSource Bookshelf, (13th Edition). Pearson Education (US), 2019.

 
A job assessment is a systematic evaluation process used by employers to gauge the skills, competencies, and suitability of candidates for a particular job role. It involves various methods and tools designed to assess different aspects of a candidate’s qualifications and potential fit within the organization.
These assessments can take various forms, including:

Skills Assessments: Evaluating a candidate’s technical skills, knowledge, and proficiency related to the job requirements. This could involve practical tests, coding challenges, or simulations.

Cognitive Assessments: Measuring a candidate’s cognitive abilities, such as critical thinking, problem-solving, and decision-making skills. This could include aptitude tests or logical reasoning assessments.

Personality Assessments: Assessing a candidate’s personality traits, behavioral tendencies, and interpersonal skills to determine their fit within the team and organizational culture.

Behavioral Assessments: Understanding how a candidate may behave or respond in various work-related situations. This could involve situational judgment tests or role-playing exercises.

Culture Fit Assessments: Assessing how well a candidate’s values, beliefs, and work style align with those of the organization.
Overall, job assessments are essential tools for employers to make informed hiring decisions, ensure a good match between candidates and job roles, and ultimately contribute to the success and effectiveness of the organization.
     https://ambitionhire.ai/    
 

 you will need to perform a strategic analysis on the company you are assigned below. You will conduct a strategic audit report reviewing the basic strategic steps the company has followed in the last years: ( for goiko grill )
• 3-year objectives.
minimum words 600.
Learning Assessments
It assesses the following learning outcomes:
1. Critically evaluate the holistic, integrative nature and role of strategic management as a discipline.
2. Appraise the key elements of the strategic management knowledge base using a range of integral analytical and strategic tools.
3. Critique competing and conflicting literature-based theories and conceptualizations of the strategy formation process.
4. Test large company-oriented areas of the strategic management knowledge base for applicability.