A tourism service provider (e.g., a destination marketing organization, hotel, or theme park) is seeking your advice on (a) selecting, (b) compensating influencers, and (c) assessing influencers’ performance. What suggestions would you offer?
2. An emerging travel influencer with limited experience is seeking your advice on enhancing their engagement rate. What recommendations would you provide?
3. If you were to embark on a career as a tourism/hospitality influencer, what niche would you focus on? What key strategy would you employ to expand your fan base?
Requirement: maximum of 500 words in total.
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