Directions:
Use these guidelines attached to create a Marketing Plan for your selected Product or Service (Walmart Grocery delivery service). This is the same business you selected for the Marketing Topic, SWOT Analysis, and Marketing Objective assignment and the same product or service you selected for the Target Market Analysis assignment. (I will have all these assignment attached for you to reference). However, the previous
assignments should be updated and enhanced.
You may use MS Word to create your Marketing Plan. All of the sections of the Marketing plan
should use the same format, with the exception of the example ad. The example ad can be in
any format. The plan should be 6-10 pages. The final output should be presented in a clear,
concise, attractive, and professional format in order to attract potential investors. Include all of the sources you used. Since this is essentially a compilation of the assignments you completed in the class, you should have AT LEAST 10 scholarly or peer-reviewed sources.
All sources must be cited using APA Style Guidelines.
MARKETING PLAN INSTRUCTIONS ATTACHED PLEASE USE STEP BY STEP
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