avoid plagiarism 13.1. Content Introduction ­­­­­­­­­­­­Learning Outcomes Unders

avoid plagiarism
13.1. Content Introduction
­­­­­­­­­­­­Learning Outcomes
Understand issues related to strategic competitive advantage in diversified organizations
Communicate
issues, results, and recommendations coherently, and effectively
regarding appropriate strategies for different situations.
13.2. Reading
Required
Chapter 12. Suggestions for case analysis
Textbook: Wheelen, T. L., Hunger, D., Hoffman, A. N., & Bamford, C. E. (2014). Concepts in strategic management and business policy (14th ed.). Upper Saddle River, NJ: Prentice Hall. ISBN-13: 9780133126129 (print), 9780133126433 (e-text)

13.3. Test your knowledge (Max 100 words for every question)
Question 1
Why should you begin a case analysis with a financial analysis? When are other approaches appropriate?
Question 2
When should you gather information outside a case by going to the library or using the Internet? What should you look for?
13.4. Instructions
Answer both questions in the test your knowledge section