Topic: How can KM stem organizational memory loss? Harry Hartfield was looking o

Topic: How can KM stem organizational memory loss?
Harry Hartfield was looking over some recent travel brochures while consulting his recent Google search. Retirement is only 5 days away and he could not wait to see the Fiji Islands. He and his wife thought they would start with a restful break before they started their travels in earnest. Harry is the head aero engineer at Global Delivery Direct and has been in charge of purchasing the planes and maintenance for the last 15 years after being an employee with GDD 25 years before. Harry had worked up in the company to his current position and has seen a lot of initiatives come and go when it came to eco-friendly flying machines. In the last four weeks, Harry has been breaking in his replacement, Imogine Farthing, who is coming from their London branch. Harry likes Imogine and thinks that she will do well. However, she is keen to purchase the new Boeing 777 cargo plane. She thinks it will go a long way to improving their fuel consumption and air emissions in the long-run between Chicago and Singapore. The cost of the new plane is 3 times more than the Lockheed which Harry thinks will save fuel costs over the old cargo plane they are using now but will not have the same air pollutant emission reduction. While Harry thinks air pollution an important concern for GDD, he also knows that in the past these controls often make the cost of the plan high and the fuel consumption lower than the company predicts. Imogine does not agree. Harry knows it will be her call but wishes he could access old reports he made when he was making a similar decision earlier in his career. With that information as a base with updated figures, he may be able to persuade Imogine to change her mind. During his retirement party, Harry decides to tell Rockfish about this point in the hopes that he may know how to locate the reports. Harry thought it was worth the try. Rockfish said he would look into it but wasn’t sure what he could do.
Oddly after his encounter with Harry at the party, Rockfish began a short conversation with one of his sales managers, Amid Jordan. Jordan had been with the company for only three years and Rockfish was shocked to hear that he was leaving. Amid said that he is sorry to have to go but he was offered a job in Orlando with UPS, one of GDD’s biggest competitors. In fact, UPS had been poaching many of his managers lately and he was concerned about proprietary information and good talent leaving the company. How could he stop people from leaving the company and taking their knowledge with them and he wondered about the reasons for their departures.
Harry’s retirement party was beginning to be depressing and Rockfish thought not festive. The feeling was brought home when Harry began a conversation with a visiting shipping department head from their Asian branch. It turned out that she was here to try to rectify a major glitch in the process used to get letter packages to Malaysia. They found out that the problem was in the driver pick up times here in the states. The Asian branch has been asking that the time difference be adjusted for by three hours rather than the 1 hour as it currently was set. It needed to be fixed because he had a lot of unhappy customers with claims of late packages to deal with on his arrival home.
Rockfish began to think about the fact that all these stories were dealing with knowledge and its usefulness to the company. This point is one he has been hearing a lot about recently from Jane and now he is concerned about the issues brought to light from his discussions with Harry and Amid. Rockfish approaches Jane and says, “Okay I think you are right about your idea of setting knowledge management processes in place, but you will have to explain it to the Board of Directors. They need to see how it creates strategic value for the company before they will buy into the plan.”
Directions:
BY SATURDAY, complete the following:Create a transcript for PPT presentation, using the template below, discussing the major points for this week:Identify and discuss all the KM issues related to memory loss suggested in the case study.
Explain why organizational memory loss will cost GDD money now and in the future.
Suggest at least four reasons why retaining and capturing tacit knowledge will help prevent memory loss.
Explain how technology can help collect and store information that would reduce memory loss.
Use persuasive language to make your points.
Demonstrate creativity in the development of the PPT itself, including using techniques to capture the viewer’s interest and to create a smooth transition of the material.
You must use course material to support your responses and include APA format in-text citations and reference list.
THROUGHOUT THE WEEK, complete the following:Respond to at least three of your classmates on three or more days throughout the week. Remember you are trying to develop the best answers to the questions as possible. Your classmates are doing the same so read the posts carefully looking for the best ideas being presented. The goal is that by the end of the week the class will come to some consensus as to the best answers giving you the chance to submit the best ideas in the final post.
You must use course materials to support your responses. Ensure you include in your comments where in our readings they can find the supporting materials so they can improve their final posting.
Participation must be reflected in the final post so grades will be affected by the content portion of the post if participation is not shown. Therefore, it is important to get in the class often and with the idea of improving your initial post with the discussion so that the final grade will be the best you can deliver.
BY TUESDAY, complete the following:Attach your final post in the classroom by Tuesday at 11:59 PM ET – please create a new discussion thread for your final post.
The final post must reflect the brainstorming activities and should be different from the Saturday initial post.
The final post must include a variety of sources from the class material, research, as well as the use of scenario or case study facts where appropriate.
PPT Transcript Template Example
Create the PPT bullet points you would need to cover your answers in the slides.
Explain the ideas that support your bullets. Be thorough and give details to defend your ideas. Ensure your discussion focuses on GDD and is not generic to any organization.
Example:
Bullet: Knowledge Managers would collect information from all departments in GDD and share it with others for better strategic decision making.
Explanation: Look at the example given in the case study and support it with material from our readings and prior discussions to show the value to GDD.
How to Do Well in Discussions
Make your initial post responding to the above questions by Saturday, 11:59 p.m. ET.
Comment on at least three of your classmates’ posts by Monday, 11:59 p.m. ET.
Post your final posting by Tuesday, 11:59 p.m. ET.
Posting late may lose you points.
Respond to the specific questions posed in the discussion.
Be sure to base your initial post and responses on course materials, and use 7th ed. APA citations in every post.
Post your responses over three days and respond to three or more students to receive full credit for frequency of participation.
Write clearly and proofread; errors can lose you points.
Quality of posts, citations, frequency, and timeliness of posts all factor into your discussion grade.
Week 6: Organizational Memory and Learning
Theme 1: How can an organization learn from its successes and its failures? Organizational Memory Models Reviewed
This week we will look at the KM processes an organization can develop and improve upon to by learning from its failures and successes. Also, how do we benchmark important events in the organization. A close look at organizational memory models will be featured. The goal for the KM manager is to provide continuous access to organizational memory so no loss occurs.
Read:
Knowledge Management Book
Chapter 11: Organizational Memory and Organizational Learning
Theme 2: The Role of Organizational Culture
Earlier in the class we talked about the learning organization and mentioned it was important to create a culture of learning. This week we will examine more closely the role culture plays in the developing KM initiatives and Km maturity models.
Read:
Knowledge Management Book
Chapter 7: The Role of Organizational Culture