Read carefully case study No. 24 from your textbook (Best Buy Co. Inc: Sustainable Customer Centricity Model?) and answer the following questions:
Identify opportunities and threats as well as strengths and weaknesses of the company (draw a SWOT matrix). 2pts
What is the competitive strategy used by Best Buy? Justify your answer. 2pts
What are the main functional strategies used by this company? Are they successful? Justify 2pts
What are the different difficulties faced by the company to maintain and reinforce its competitive advantage?2pts
Suggest some recommendations or solutions to Best Buy to improve its competitive advantage. 2pts
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