Write a short research proposal to highlight a business gap, need, and/or barrier/challenge in the Wood Buffalo region. The research will inform a business decision on whether to proceed to invest in developing a new product or service.
Your research proposal should include the following:
1. Introduction: clearly state purpose.
2. Background of the product or service. Are there any government legislations or policy regulations that support your product or service? Identify them.
3. Explain the gap, need, and/or barrier/challenge that you intend to address.
4. Explain the product or service you are proposing.
5. Discuss what research you plan to do.
6. Describe your target clients or customers.
7. Propose a timeline for the completion of the research project.
NB: Recommendations are to be made and submitted to management as part of the final research project.
Guidelines for your proposal:
1. APA style and appropriate citations throughout the proposal.
2. Formal grammar, and a well organized structure with use of subheadings where appropriate.
3. Use persuasive writing techniques and apply logos, ethos, pathos where appropriate.
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