Please review the Chapter 12 and 13 and answer the following questions. You are

Please review the Chapter 12 and 13 and answer the following questions. You are required to write at least 250 words per question in APA format. Make sure to cite at least three sources.
Discuss the effect of shorter product life cycles on a company’s planning process
Discuss the different promotional/product strategies available to an international marketer.
What are the three major components of a product? Discuss their importance to product adaptation.
Why do companies change their organizations when they go from being an international to a global company?
How can the knowledge of the diffusion of innovations help a product manager plan his international investments?
The paper should be at least 2 – 3 pages in length, Times New Roman 12-pt font, double-spaced, 1 inch margins and utilizing at least one outside scholarly or professional source related to International Marketing. The textbook should also be utilized. Do not insert excess line spacing. APA formatting and citation should be used.