Outline (1 page)Topic
Driving Question
Audience
Guiding Research Questions (These are questions that help you plan and complete your project and are questions that may be answered indirectly in the proposal. These are not to be used as section headers.)
Executive Summary (1 paragraph)A 1-page summary of the entire proposal: Thesis/proposition, problem to be solved, methods, and benefits.
This should be written as though an executive could decide to move forward with the project from reading only this abstract. It should include all the relevant information and nothing else. Think of the Executive Summary as a kind of project abstract.
Introduction (1 page)A broad look at the problemShows familiarity with the organization and general problem
Positions your team as best to solve it
Puts the problem into a business or organizational context
Statement of Problem/Opportunity (1-2 pages)Demonstrates you understand the problem’s magnitude, stakeholders, and specific elements
Establishes your credibility
Establishes urgency around addressing the problem
Identifies the current, local situation to be addressed (generating buy-in)
Includes relevant interview data
Applies a general theory to your local context (in your case the theory should consist of an “approach” to the specific problem you’ve outlined and a justification of why that approach, as opposed to others, is the best choice to get the job done)
Objectives Project Plan (1-2 pages)Answers the question “What does the solved problem look like?”
Makes explicit how your group will fix the problem
Makes explicit why you’re handling the problem
Offers specific implementation steps (1-5 steps by and through which you will achieve your project goal)
Introduce metrics: how will you quantify the value of your solution (be as quantitative as possible: how many hours per week of work will it save staff members, for instance
Please see the attached the interview questions and responses below. I have also attached the proposal document where the first 2 questions are answered. I only want the bold section above answered – #3 Introductions and its subsections.
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