Review the case study, Cost of quality–AT&T’s customer serviceLinks to an external site..
Create an action plan from the perspective of an AT&T associate to address Kitty’s needs.
Start with the basics:
What is the complaint?
What information do you need? What information does the customer need?
What can you do for the customer?
How will you address the customer to reflect your understanding of their frustrations and feelings?
The format must be a professional letter addressing Kitty’s concern and providing a possible solution. You are responding directly to her.
This assignment does not require APA format. However, you should utilize the resources of the class to craft your paper using best practices in customer service. Remember to practice proper spelling, grammar, and punctuation.
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