There are two oral presentations per group:
Check in session: 28 July 2023, Oral presentation (15 minutes per group)
Final presentation: Week 5, Oral presentation (20 minutes per group)
Check in session: 28 July 2023, Oral presentation (15 minutes per group)
During the check in session, the group are requested to submit their findings based on the Harvard case analysis worksheet. The findings could also help the group to tell the mentor what information is possible for the group to gather, accumulate, and analyse and the areas where the group would need more guidance and help from the mentor. In this way, we can identify the possible gaps. This could be the interim report.
During the check in, the groups can also present the preliminary results about the case study (or progress report) and ask queries about the specific case questions, if any.
Preparation of power point slides for Case study check in session on 28 July 2023:
Slide 1: Name of the case study and names of group members
Slide 2: Identify the Problem
Every compelling case study research starts with a problem statement definition. In business settings, there’s no need to explain your methodology in-depth; however still start your presentation with a quick problem recap slide. Be sure to mention: What’s the purpose of the case study?
Slide 3: State the assumptions
The assumptions can be made with respect to the time (period of the case)
The role of the protagonist and the main actors in the case
The business environment
Slide 4: Present the planning process
Outline the business operations, the state of the market
Use Statista for statistics, forecasts and reports, if access available, https://www.statista.com/
Slide 5: Future plan (Possible solutions, plan for data analysis and results)
There is no need to present solutions. Only one or two points about the future plan is ok.
Slide 6: Queries/ Questions (for the instructor)
Slide 7: Thank you
Final presentations (written and oral):
The structure of the report
The final report consists of four parts: (a + b + c + d)
a) provide a concise description of the key characteristics of your case company based on case material and other sources of information updating the case content (happenings after the case report was published). This summary should take 1-2 pages in your report.
b) Answer and give your reasons for the following key topics related to innovation strategy (this should take about 6 – 8 pages in your report):
1. What is the basic innovation purpose (mission, vision, values, strategic goals) of the company and how credible they are?
2. What are the key environmental drivers for change at the macro-environmental, industry and competitor levels?
3. What are the distinctive capabilities (resources and competencies) within the company bringing about a competitive advantage in the markets?
4. Which businesses should be included in the business portfolio (identification of Strategic Business Areas or Units) ?
5. What business strategy or innovation model should be used in the selected business area (you can choose one business area for a deeper analysis)?
6. Evaluate the suitability, acceptability and feasibility of the suggested business strategy for innovation.
c) Answers to the specific case questions
d) Harvard case analysis worksheet
Written group report: The final written report should be no longer than 12 pages in length (12-point Times New Roman font, single spaced, 1-inch margins), plus any appendices.
Teams will present their findings in a written report and final presentation. The report and the presentation must be also submitted by email (in your posts, please mention the names of the group members)
Plagiarism is not allowed. Please paraphrase and use both in text citations and referencing at the end of the report. Use of academic references from journals would be appreciated.
Only one member per group is requested to submit the written report.
(12 pages, source/reference list to be included)
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