Assingments % - Crafting Your Career Profile and Labour Market Research

Career Management- CDEV 8130/8131/8132
Assignment 1: My Career Profile and Labour Market Research
List of activities:
Module 1: Elevator Pitch Discussion Post Video
Ensure you have uploaded your elevator pitch in the discussion post section of module 1 and provided feedback to at least two of your peers. The elevator pitch should be between 45-60 seconds in length.
Modules 1-2: Reflection questions
In the first and second module, we reviewed Lois Sarah Marshall’s (2022) definition of career: “A career is a fluid process, not stagnant or simply a job. It is a process that must be nurtured – constantly grown and managed” (p. 7). Now that you’ve had a chance to consider this definition of career, it’s time for you to put some thought into your definition of Career Management.
Think about what key factors will be important as you manage your career over your lifetime?
Write down two of the factors you considered and explain briefly why each will be important when managing your career long-term.
Key Factors
Why is this important when managing my career long-term?
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2.
Module 3: My Value Proposition, Assets & Accomplishment Statements
In module 3, we explored the importance of delivering a concise, consistent, and compelling message to the potential employer. This message is your value proposition. Your value proposition should answer the employer’s question of “why should we hire you instead of the other candidates?”. If you do not know the answer to this question, it cannot be communicated throughout the job search process. Using the example in module 3 to guide you, identify the key elements for your value proposition by completing the table.
My Value Proposition
Context (e.g., Graduating Global Business Student) –
Buying Motivators (how might an employer in my industry benefit long term from employing me) –
Supporting Qualifications (what skills, credentials and experience do I have to offer in my industry that makes me a competitive candidate) –
Added Value (what else can I offer that is not required, but would be an asset as a candidate in my industry) –
Why should an employer hire you?
Based on the information you have already provided in the table, write a brief summary of why you should be hired in your industry. This is the beginning process of writing your qualifications summary in the resume. Aim for 2-3 sentences.
My Assets (education, training)
When applying for positions, it is essential to match your assets to the requirements of the job. This process was started in module 3 and will be highlighted in the cover letter and resume. In the table below, identify 2 of your assets that will be included in your resume and indicate why they are relevant/applicable in your industry.
Name of the Asset
Where I obtained this asset (institution and city)
When did I obtain it or will obtain it
Why it is relevant and desiredby employers in my industry.
Accomplishment Statements
Accomplishment statements demonstrate key competencies in your resume. These statements are formed from past experiences or your stories. Employers hire candidates who produce results. This is great news because you have achieved accomplishments! Rather than telling potential employers what to believe, you must indicate what you have achieved. In the tables below formulate two accomplishment statements. Indicate a job position that you would apply for and write two statements that demonstrate key competencies required for the position. These should relate to your field of study or industry and be based on real experiences.
Name of the Job Title (e.g., Data Analyst) –
Accomplishment statement 1
Starting the statement – Write how you might begin the accomplishment statement(Ensure the statement starts with an action verb).
Add action details – Brieflyindicate the actions taken to carry out this task.
Results from the story – Summarize what the result was when the task was completed, and/or what you learned from this experience.
Using the information indicated in the 3 rows above, write your Final polishedaccomplishment statement (in one concise statement).
Accomplishment Statement 2
Starting the statement – Write how you might begin the accomplishment statement(Ensure the statement starts with an action verb).
Add action details – Brieflyindicate the actions taken to carry out this task.
Results from the story – Summarize what the result was when the task was completed, and/or what you learned from this experience.
Using the information indicated in the 3 rows above, write your Final polishedaccomplishment statement (in one concise statement).
Module 4: My Brand Statement and Social Media Platform
In module 4, brand statements and social media were discussed. We know that developing your personal brand is a comprehensive process that takes time.
For this activity, you will review LinkedIn to better identify the features and benefits of this platform. You will also indicate what key components of your brand you would want to highlight on this platform.
Social Media Platform: LinkedIn
Features and benefits of using this social media platform (research required here).
What specific components of my own brand will I highlight on my LinkedIn profile?
Potential risks I may encounter and need to manage when using this social media platform to manage my brand.
Module 5: My Labour Market Research
Identifying yourself in the labour market, along with other people in your network, will enable you to execute a successful job search. Complete the table below to indicate industries of interest, the best locations to find employment, and the salary range for positions that you might pursue. For the first choice, use the industry relevant to your current program of study.The second choice may be taken from another industry of interest. APA citations are required for all research in this section.
*Current program of studymeans the program you are enrolled in at Conestoga College, for example–Human Resources Management; Social Media Marketing; Supply Chain Management – Global; and so on. Your program of study is different from your course. This course is Career Management. For the table on labour market, choose an industry relevant to your program of study at Conestoga College, not this course.
First Choice: Industry and location
(eg. Healthcare, Waterloo)
Second Choice: Industry
(eg. Construction, Vancouver)
Reasons for this industry and location choicebased on labour market information/facts.
Reasons for this industry and location choice based on labour market information/facts.
1. LMI for location –
2. LMI for industry –
1. LMI for location –
2. LMI for industry –
Job titles that appeal to me in this industry and the salary range. (e.g., Personal Support Worker – $37,000-$40,000 annually)
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2.
Job titles that appeal to me in this industry and the salary range.
1.
2.
Websites where I can find employment information and opportunities for these job titles.
1.
2.
Websites where I can find employment information and opportunities for these job titles (indicate different websites from industry 1).
1.
2.
APA References (start on a new page)

Struggling with where to start this assignment? Follow this guide to tackle your assignment easily!

Step 1: Understand the Assignment Requirements

This assignment focuses on career management and labour market research. You’ll be developing your career profile, researching labour market information (LMI), and reflecting on your value proposition as well as accomplishment statements.

Step 2: Break Down Each Module’s Key Activities

The assignment is divided into various modules, and each will require focused effort.

Module 1: Elevator Pitch Discussion Post Video

Goal: Prepare a 45-60 second video introducing yourself professionally. Highlight your skills, goals, and why you’re a great fit for your field.
Action: Record and upload your pitch to the discussion post.
Peer Interaction: Give feedback to at least two peers.
Tip: Keep it concise, clear, and confident! Focus on who you are, your expertise, and your career goals.

Module 2: Reflection Questions

Task: Reflect on Lois Sarah Marshall’s (2022) definition of career and come up with your own career management factors.
- Key Factors:
  1. Factor 1: Example: Ongoing education and skill development – This is important to keep up with industry trends and continuously grow in your career.
  2. Factor 2: Example: Networking and relationship-building – This is crucial to leverage career opportunities and maintain a strong professional network throughout your career.
- Why: For each, explain briefly why these factors will be important in your long-term career management.

Module 3: My Value Proposition, Assets & Accomplishment Statements

Value Proposition:
- Context: For example, as a graduate business student, your value proposition would focus on how your academic background, hands-on experience, and skills make you an asset to employers.
- Buying Motivators: What would an employer gain by hiring you? For example, the skills to drive business growth.
- Supporting Qualifications: List relevant skills, credentials, and experience.
- Added Value: Something extra that would benefit the employer but is not required—could be proficiency in another language or tech skills.
- Why Should an Employer Hire You?: Summarize why you’re a strong candidate. For example, “I bring strong analytical skills, leadership experience, and a passion for contributing to business growth.”
Assets:
- Identify 2 assets related to your education or training, why they’re relevant, and how they align with your target industry.
  - Example: Degree in Supply Chain Management from Conestoga College—relevant to the logistics industry.
Accomplishment Statements:
- Write 2 statements showing your competencies.
  - Example: For a Project Manager role:
    - Action: Managed a team of 5 for a product launch.
    - Result: Delivered the project 2 weeks ahead of schedule and increased sales by 15%.
  - Final Statement: “Led a team to deliver a product launch ahead of schedule, driving a 15% increase in sales.”

Module 4: My Brand Statement and Social Media Platform

LinkedIn Profile: Review the platform and identify how to represent your personal brand.
- Features and Benefits: LinkedIn helps to connect with professionals, showcase skills, and research companies.
- Key Brand Components: Highlight aspects of your brand, like professional experience, skills, and career goals.
- Potential Risks: Examples of risks include privacy concerns or potential inappropriate content being viewed by employers.

Module 5: My Labour Market Research

Industry Research: Choose an industry related to your program of study and one that interests you.
- First Industry Choice (related to your program): Example: Healthcare, Waterloo
- Second Industry Choice: Example: Technology, Toronto
- LMI: Research labour market data to justify your choices—consider things like growth rates, demand for positions, and salary ranges.
- Job Titles: List positions you are interested in and their salary range.
  - Example: Registered Nurse – $55,000-$65,000 annually
- Websites for Job Opportunities: Example:
  - Healthcare jobs: Indeed, LinkedIn
  - Technology jobs: Glassdoor, Monster

Step 3: Research and Organize Your Information

For labour market research, use credible sources (government websites, job boards, industry reports).
Ensure you include all APA citations for your sources in this section.

Step 4: Organize Your Assignment

Introduction: Briefly introduce the key components of the assignment and what you will cover.
Modules: Address each module with thoughtful reflection, including your value proposition, accomplishments, and labour market research.
Conclusion: Summarize your learnings, including insights into career management, your value proposition, and labour market opportunities.

Step 5: Review and Submit

Proofread your assignment for clarity, grammar, and accuracy.
Check word count for each section to stay within the limits.
Submit your work in the required format and ensure everything is uploaded to the correct section in BrightSpace.

By following this structured approach, you’ll be well-prepared to develop your career profile and conduct effective labour market research for a successful job search!