This assignment is on a Advertising campaign on the Brand Miloo(more information

This assignment is on a Advertising campaign on the Brand Miloo(more information on documents attached)
Looking at the project proposal below you will see our aim which trying to convince people that it is a luxury brand
For this assignment I would like you to START the assignment not DO the whole thing.
You will do the front page,table of contents,introudtion and start some of the writing (make sure to mention concepts when you start the writing ) In every week use most the concepts (you can see in the file attached below)