Module 15: Written Assignment – Addressing Stigma Due Friday by 11:59pm Points 1

Module 15: Written Assignment – Addressing Stigma
Due Friday by 11:59pm Points 100 Submitting a file upload
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Addressing Stigma through Public Service Announcements
Due Day, Submission, and Grading
Due: Day 7, 11:59 p.m. E.T.
Submission: Submit this assignment.
Use the following naming convention for your file: Mod15_FirstName LastName_Stigma.
Grading: This assignment will be graded out of 100 points and will account for 5% of your final grade.
Instructions
1. Watch each of the following public service announcements designed to address the public stigma of mental illness.
“Tic Tac: What a Difference a Friend MakesLinks to an external site.
” (4:45) (Transcript)
“Grand Central TerminalLinks to an external site.
” (1:02) (Transcript)
“SchizoLinks to an external site.
” (1:30) (Transcript)
2. For each PSA, comment briefly (3–4 sentences) on:
The message of the PSA: What thought feeling does it seek to create in the audience?
The kinds of persuasive strategies used: What method does the PSA use to convince the audience?
Your assessment: How effective do you think this PSA would be in creating more tolerant public attitudes toward people with mental illness?
Be sure to consult and reference the PPPR chapters in your responses.