Your book reports should be a five to seven page write up discussing the key pri

Your book reports should be a five to seven page write up discussing the key principles in the book. The write up should include:
· A summary of the book.
· Specific discussions of your understanding of the key principles by demonstrating how you could or have used them in a selling environment or by discussing how they relate to concepts you’ve learned in other selling related courses within our program.
· Key learnings and how you might use them in your future career.