CASE: After navigating through the Occupational Outlook Handbook from the U.S. B

CASE:
After navigating through the Occupational Outlook Handbook from the U.S. Bureau of Labor Statistics at http://www.bls.gov/ooh and evaluating your skills, experience, and financial situation, you have determined to purchase a franchise in your community. Great!!
Please name a franchise of your choice and prepare a BUSINESS PLAN for the new business to support your intention of purchasing the franchise.
List at least five reasons why you are choosing franchising rather than starting a new, independent business.
Identify challenges you need to be aware of as a franchisee.
Make a list of possible advantages and disadvantages of the franchise you are considering. What are your rights and your obligations as a franchisee?
HINT:
Small Business Administration
https://www.sba.gov/writing-business-plan

Instruction for the Project
1. Cover Page:(Provided to you already)
2. Table of Contents:(This should be the second page of your paper). To be completed after
you finish your Paper 10 points
3. Body of your paper: A Business Plan for Your Business (Should be 4 to 6 pages NOT including Reference page):
Please use the below guidelines to complete your Business Plan.
I. Introduction 10 points
II. General Discussions:05 points
1. Executive Summary 10 points
2. Company Description 10 points
3. Market Analysis 10 points
4. Organization and Management 10 points
5. Service or Product Line 10 points
6. Marketing and Sales 10 points
7. Funding Request 10 points
8. Financial Projections 10 points
III. Conclusion 10 points
IV. Reference Page05 points
Total Points 120 points
INSTRUCTION:
Please follow the format above when you are arranging your paper.
I have provided you with the Cover Page but do not forget to state the name of your company and your name along with your student ID.
The Table of Content is also provided but that is the last thing you do after you finish your paper.
The body of your paper should include:
I. Introduction: What is the Project about? What is the purpose? What do we need to learn from the Project?
II. General Discussions: What are the elements of a Business Plan as stated below:
1. Executive Summary – Give the Mission Statement e.g. To Provide Quality Education to the Society. Briefly introduce or describe the opportunity you may have to serve or sell to society, how you will achieve this, looking at the product you intend to sell or services you intend to provide, management team, and market strategy.
2. Company Description: Name and address of your business, description of what your company can dofor the public, explain the competitive advantages that will make your company successful in the industry that you have chosen.
3. Market Analysis: Look at what other businesses in the industry that you have chosen are doing and see how you can perform better.
4. Organization and Management: How is your business going to be structured? What level of management will be running the company? Are you a Sole Proprietorship, Partnership, or a Corporation?
5. Service or Product Line: Describe what product you intend to sell or service you intend to provide.
6. Marketing and Sales: What are your strategies in capturing the market?
7. Funding Request: How do you obtain your initial capital (startup costs) to fund your initial equipment, rent, wages, utilities, etc.
8. Financial Projections: Based on item 7 above, this is where you develop a budget. Since you are purchasing a franchise, you may have to request for available Income Statement, Balance Sheet, and the Statement of Cash Flow.