Week 5: Interactive Learning Activity Week 5: Interactive Learning Activity 5.1

Week 5: Interactive Learning Activity
Week 5: Interactive Learning Activity
5.1 Learning Outcomes:
List the factors that affect the consumer decision process
5.2 Action Required:
Chapter Reading: Read Ch-6 “Global Marketing” from the text book- Dhruv Grewal and Michael Levy (2020) “Marketing” (8th Edition). McGraw-Hill Education, Digital Version: ISBN13: 978-1-260-71743-3.
5.3 Test your Knowledge (Question):
Discussion Question #1 In chapter-6 you have read about Problem solving concept. How you can differentiate between extended versus limited problem solving? Explain with examples. 5.4 Instructions
Answer this question in test your knowledge section.
Post your answer in the discussion board using the discussion link below
(Week 5: Interactive learning Discussion)