Remember to cite any sources according to APA guidelines. Complete all 4 templates below Template 1: SWOT Analysis Template Using the organization you selected in Week 1, review its corporate website and at least 2 other sources of information on the organization, including information on market trends. Note: Review the Amazon Case Study Complete a SWOT analysis using the provided SWOT Analysis Template. Write a 525- to 700-word summary of your findings on the SWOT Analysis template. Use information from the SWOT analysis as well as what you have learned about your business’s structure, culture, and interrelationships to write the summary. Your summary should: • Explain how you would match the business’s strengths to its opportunities. • Analyze how you would convert the business’s weaknesses into strengths. • Explain the actions the business needs to take to advance its goals and/or expand its competitive advantage. • Analyze interrelationships among distinct functional areas of the organization and how it may affect your SWOT analysis. Template 2: Project Metrics Now that you’ve identified Amazon’s SWOT, you need to determine the project and its objectives and metrics. This project should be based on an unmet opportunity for the organization, or to minimize a potential threat. What does the organization need to do to advance its goals and/or expand its competitive advantage? How will you measure their progress? Use the Balanced Scorecard Template to: • Create at least 3 measurable project objectives for each quadrant of the scorecard based on your analysis. • Determine targets, timelines, and metrics for each objective. Explain the following in 350-525 words on the Balanced Score Card Template: • Why these objectives are appropriate for the project. • Why these metrics and timelines are appropriate for your strategic plan. Note: Review the Amazon Case Study Template 3: Project Plan A project plan is based on research and organizational goals. To see an exemplar project plan, review the Project Plan Example. Use the Project Plan Template and the business needs identified in your template 2Balanced Scorecard to: • Develop the project objectives. • Explain what operational steps will be taken to achieve your stated objectives. • Identify the responsible person(s) for each operational step. • Outline a timeline for each operational step. Justify the choices you made in your project plan in a 525- to 700-word response on the Project Plan Template. Note: Review the Amazon Case Study Template 4: Contingency Plan and Executive Presentation Template Presentation Content Project plans outline the intended course of events; however, things don’t always happen as intended. Organizations need to consider risks and develop a contingency plan. This plan is typically presented to management. Based on your prior research, determine potential risk factors for not meeting each of the project objectives. Develop a contingency plan for each of the potential risks. Add the potential risks and contingency plan to your Template 3: Project Plan assignment. Create a 12- to 14-slide presentation with detailed speaker notes and visuals on every slide in which you: o Identify the organization’s information presented in Wk 1. o Synthesize the SWOT analysis and market trend research. o Explain how the project objectives will advance the organizational goals. o Assess how success will be measured. o Evaluate the value this project will bring to the organization. o Identify project metrics, timelines, and responsible parties. o Develop a contingency plan for each of the potential risk factors for not meeting each of the project objectives. Note: Review the Amazon Case Study
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