– overview before starting the assignment You will select a firm that is facing

– overview before starting the assignment You will select a firm that is facing a current strategic issue or challenge. You will then diagnose the issue and provide solutions using theories, frameworks, or models from the course. To help keep the project on track and avoid having to cram a large final project into the last few weeks of class, we will break down the capstone into more manageable pieces that will be due throughout the semester. You will work together as a team to conduct the analysis. You will then use this analysis to work independently to produce your final report and presentation. Capstone Paper – External Environmental Analysis
Using your understanding of external analysis and the tools we’ve acquired thus far (PESTEL, 5 forces, industry groups, etc), conduct an analysis of your firm’s EXTERNAL environment. Identify the implications for your firm. That is, how have or will the factors you’ve identified influence your company and the potential for superior performance?
Use tables/graphs when appropriate to support and illustrate your analysis.
Please submit only one document per group. Include all group members’ names and student IDs.