1/ Explore the data – explore the dataset to find if there are any signs that e-Car’s current pricing contains ‘pricing errors’, resulting in ‘leaving money on the table’.
2/ Run your analysis – Segment the data and use exploratory visualization to identify pockets of opportunities. Choose the most appropriate analytic technique. Identify opportunities.
3/ Tell your story – Present your findings and solution as a team. Maximum 10 slides, including executive summary, and appendix on methodology.
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