The paper should be between 10-12 pages excluding citations, references, figures

The paper should be between 10-12 pages excluding citations, references, figures, pictures etc.
You will evaluate your Strengths, Weaknesses, Opportunities, Threats, Objectives, Target Market, and Marketing Mix strategies (Product, Price, Place, and Promotion) to market yourself. This assignment is related to the material we are studying and I will expect you to analyze the project based on the material in the books and class.
What I am looking for is your ability to apply the marketing concepts to yourself as a “product” that you are trying to market to a potential employer. First analyze your strengths, weaknesses, opportunities, and threats especially in terms of the target market you are looking at for possible employment or a career. What are your career objectives? You could look at it only short term or you could consider it short term and long term) What is your target market for your post collegiate job? It could be a specific company, a group of companies, organizations in a particular field, etc. The marketing mix is the four P’s. You are the product, what is your core benefit to your target market and what is your actual product? Price is the starting salary in your target you are marketing to. You can use a site like salary.com to find salary information. Place is where you are targeting to go for employment, it might be where your target market companies are, it could be a region and/or a specific location. Promotion is how you are communicating and promoting yourself to your target market.