In that, you’re expected to develop an analysis of the relationship between consumerism and advertising. You should discuss and present your ideas about that relationship, relying on the course material and classroom discussions.
You can access Jean Baudrillard’s book, The Consumer Society: Myth and Structures, via the link: https://monoskop.org/images/d/de/Baudrillard_Jean_The_consumer_society_myths_and_structures_1970.pdf
The following concepts might be useful for such an analysis: sign, signifier, signified, symbols, media, consumerism, advertising, symbolic fetishism, reality, real, hyperreal, imaginary (please resort to the related course material on Learn.)
You may use ad examples to enhance your arguments.
Formal rules: 750-1000 words, double space, block paragraphs, Times New Roman, 12 punto.
Important Note: Please avoid any kind of plagiarism, including AI-generated content, and remember that Turnitin has an AI detector
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