The challenge revolves around the creation of a rapid expansion strategy for Scan Global Logistics, but this is not just any expansion strategy; it must be developed with an acute awareness of the current challenges confronting freight forwarders.
Consider the intricacies of the region, the impact of deglobalization on freight forwarding services, and the evolving needs of businesses operating within and across Middle Eastern territories. Your strategy must grapple with geopolitical complexities, cultural nuances, trade regulations, and the technological advancements shaping the industry.
It is a big ask in a short amount of time. As executives, we often do not have time to grapple with these issues; we have to take action.
* The SGL Accelerated Growth Challenge*
Assignment Objectives:
• review the assigned case challenge.
• propose efficient regional expansion aligned with SGL’s mission.
• Develop a blueprint for managing macroeconomic changes during expansion.
• Showcase innovative, out-of-the-box solutions that go beyond traditional boundaries.
Prepare a 8-minute presentation of your solution
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