Overview
You’ve been working hard, and you’ve have gained a lot of insight into your organization. You have:
✓ Formed a hypothesis about an area of opportunity to drive meaningful growth (Assignment 1)
✓ Collected and analyzed relevant data to validate your hypothesis (Assignment 2)
✓ Delivered a clear outline of your strategic plan to your Board (Assignment 3)
In completing this work, you’ve taken a close look at the internal and external environments, you’ve examined the financials and determined what is needed to accomplish your plan and what the payback should look like, and you’ve looked at the current people and structures in light of what it will take to execute your plan. Now, there’s just one item left to address – convince the Board to give you the go-ahead. This week, you’ll make your pitch! Remember, you will be making an “ask” in your presentation, so always answer questions in your presentation before your audience has an opportunity to raise them.
Instructions
Your presentation must be well-organized, compelling, and delivered with the executive presence expected of a leader. You should make use of PowerPoint or other visual tools as part of your presentation to support your delivery. There is no required sequence or organization for your content. You must decide how you wish to begin, advance, and conclude the presentation. However, you must ensure that you address the “Board Questions” you received from your professor in your Board Brief feedback.
If there are data that are important in presenting your plan, you must reference these in your presentation, but do NOT waste your opportunity in front of the Board by delivering a “data dump.” Judiciously referencing key data to support your position is a demonstration of your depth of knowledge and your capability as a leader, but analytics alone will not win the day. Your presentation will require you to:
• Present persuasively, logically, and clearly
• Address the following required content areas:
1. Questions received in your feedback from your Board Brief
2. Plan outline and benefits
3. Data collected and analysis overview
4. Competitive and market advantage to be gained from your plan
5. Financials – addressing both costs and benefits
6. Risk and mitigation plan
7. Conclusion/recommendations
• Demonstrate your executive presence using supporting infographics and delivery to convey
confidence, conviction, energy, and passion
• Dress and speak appropriately, and exhibit effective body language and mannerisms, tone, and
mastery of the content…just as a great leader would
• Assume the role of a “salesperson” asking for funding and permission to proceed by leveraging data and storytelling to articulate the value, costs, and benefits to the Board
Formatting and Submission Requirements.
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