Case Update (1-2 pages)Cases are always a snapshot in time. Your first task will

Case Update (1-2 pages)Cases are always a snapshot in time. Your first task will be to provide a brief update of the current situation given the major changes (identified and justified by your team). Relevant material should be cited. For example, if you were doing a case on USA Today, this would need to be updated to reflect current trends in media consumption through electronic media and the overall general decline in newspaper circulation. Do not just give a summary of the case.
You should use APA formatting within the case citations and in your references. You should use the headings below to help focus your approach to the case write-up
Format only completed the following sections below, an example has been attached for reference do not complete any other section only the three listed below .
Case Update 1-2 pages
Case Analysis
Customers, Segmentation, and Target Marketing
Table 1: Consumer Purchase Decision Process for Uber5
Case info attached