1. What are the five ways in which researchers assess the significance of media

1. What are the five ways in which researchers assess the significance of media content? Explain the class distribution and portrayals of characters, people, and topics in the media.
2. Identify the two streams of research that became especially influential in understanding the role of audience members. Explain critical understandings of interpretive resistance.
3. Describe in your own words agenda-setting/framing, the “spiral of silence” theory, learning theory, and cultivation theory.
4. Describe early works of media effects. What are the theories that came after and challenged mass media theory? What are the characteristics of mediatization and media logic?
5. Identify and describe important characteristics of the ownership and control of media production. Pinpoint and describe efforts that have tried to shape the nature of global media development.