Part 1 :: Situational Analysis Your situation analysis will include all the following: • PESTEL Analysis: Analyze the external environment (Political, Economic, Social, Technological, Environmental, Legal). • SWOT Analysis: Identify the organization’s strengths, weaknesses, opportunities, and threats. • 5C Analysis: Examine Company, Context (or Climate), Customers, Competitors, and Collaborators. • Develop Your Response: Explain changes you’ll make based on the situational analysis. Part 2:COVID’s Impact on Housekeeping Locate one article that discusses the impact of COVID-19 on housekeeping. Provide a thorough summary of the article. • What was your one “aha” (most impactful) from reading this article? Why? • How has COVID impacted housekeeping? • What role does housekeeping play in helping guests to feel comfortable traveling again?
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