folder.
Assignments submitted through email will not be accepted.
Students are advised to make their work clear and well presented, marks may be reduced for poor presentation. This includes filling your information on the cover page.
Students must mention question number clearly in their answer.
Late submission will NOT be accepted.
Avoid plagiarism, the work should be in your own words, copying from students or other resources without proper referencing will result in ZERO marks. No exceptions.
Use APA reference style.
All answered must be typed using Times New Roman (size 12, double-spaced) font. No pictures containing text will be accepted and will be considered plagiarism).
Submissions without this cover page will NOT be accepted.
Learning Outcomes:
1.2: Communicate better, knowing that good communicators make better managers and that communication is a dynamic process basic to individuals and organizational life.
2.1: Perform all communication abilities, including thinking, writing, speaking, listening, and assessing the technology.
Assignment Structure:
Type
Marks
Assignment-1
Part-1
5
Part-2
5
Total
10
Part I:
Write a detailed message to persuade your boss to invest capital resources to develop the product or service for sale. Explain what you will do in case the selected product or service does not initially sell as much as expected. Cite and reference sources using APA formatting.
Select the appropriate channel for delivering your message based on context, audience, and purpose.
Explain why you selected the channel.
Part II:
Write a sales pitch to sell the product/service to the end consumer. The sales pitch that you write could be part of a marketing campaign, which can be the verbiage for a commercial, a flyer, a message posted on social network, and so on. Make sure to identify the context, as per the examples, in which the sales pitch will take place.
Select the appropriate channel for delivering your message based on context, audience, and purpose and state the channel you have chosen.
Explain why you selected the channel.
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