Chapter 5 addresses indentifying and analylzing international opportunities. It states that “probably the single most important problem confronting the entrepreneur occurs when crossing cultures”. There are many factors that must be thoroughly analyzed before launching a business in a foreign country. These include: Political, economic, social, technological, and culture, which includes all the areas in Figure 5.1 on page 136 of your text. Choose a country, and a type of busines, and perform a thorough analysis of each these factors, with the focus on the impact of each on your decision to open that kind of business in the chosen country. For example, in England, electrical outlets vary in type from place to place, depending on where you live. As a result, appliances are sold with the electrical cord, but no plug. The buyer has to add the plug appropriate for their area. This would be identified in your tehcnological analysis if applicable to your chosen business. If an area has no impact on your chosen business, say so in your analysis, so I know you did not just skip that item.
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