After listening to the NPR podcast, define what is going on in a more behavioral

After listening to the NPR podcast, define what is going on in a more behaviorally appropriate manner.
Please use these references, plus one additional peer reviewed reference
The Science of Consequences: Chapters 8 – 10
NPR Podcast: Overexposed Camera Phones Links to an external site.
Meier, Fryling, and Wallace. Using high probability foods to increase the acceptance of low probability foods (PDF)