Critical literature review, I already have an outline and an idea of what I want to include; however, I want the literature review to be critical, not descriiptive. If you may add as much as possible to each section, and I can add more moving forward, at least I want a full draft with titles and paragraphs for each section. The headings are just to give an idea of what I need, but feel free to change the headings and title as long as we are covering the topic in Literature.
The study mainly focuses on Saudi Arabia, the future brand, and the impact of communication formats on tourists’ perceptions, specifically generation Z.
1. Saudi Arabia
1.1. Pre-vision 2030
– What was it like before the vision?
– Views and perceptions by the world
1.2. Post-vision 2030
– What drive them to do the vision?
– Their initial plans
– The creation and launch of the vision
– Views and perceptions by the world
– Saudi Arabia world tourists destination, future generations.
2. Tourism
Definitions, categories, types, hierarchy of the tourism sector in Saudi Arabia, Saudi people impacted by tourism (negatively or positively), sustainable tourism, case studies (different countries), views about tourism in general, tourism in Saudi Arabia for specific, future generations.
3. Nation Branding
Definitions, brand, branding, nation branding, perceptions, case studies, successful campaigns, models and frameworks, Simon Anholt, delivering a brand.
4. Communication
Definitions, types, traditional, modern, semiotics, semantics, values, beliefs, and future generations.
5. Summary
Gap in literature.
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