It is now your turn to take the lead and put your marketing skills to the test.

It is now your turn to take the lead and
put your marketing skills to the test. For Project 3, you are going to
evaluate the marketing based on a company of your choice. You can either
illustrate how company’s marketing is successful or unsuccessful using
any of the concepts you learned in the course book.
Start by watching Build A Marketing Strategy For Your Business: https://www.youtube.com/watch?v=qSmcydf8jIs This YouTube video will give you a refresher on what is important to consider in terms of marketing.
Must include the following:
1500 word research paper.
Structure of the paper is to include:
introductory paragraph, 3 body paragraphs, and concluding paragraph (see
attached Formal Essay Structure PDF).
APA Citation (use Scritbr.com https://www.scribbr.com/apa-citation-generator/#/).
Include YouTube link and 3 images (of
print ads, billboards, web ads, etc.) of the company’s marketing at end
of the research paper.

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