Entrepreneurship is generally thought of as a creative activity rather than one that follows a routine set of procedures. An entrepreneur’s success often depends on their ability to respond to innovation and ongoing market changes. For this assignment:
Discuss and support the concept of innovation as a foundation for business sustainability.
Explain why risk may serve as a catalyst for innovation.
Your one- page paper should be in current APA Style and include a title page and reference list for all sources used. You should use a minimum of two scholarly sources (your textbook can be one of the sources).
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