Research a PR crisis that happened in the past 5 years so you’re familiar with t

Research a PR crisis that happened in the past 5 years so you’re familiar with the organization and the problem. Complete the following:
Provide a brief overview of the incident and any relative links to news articles.
Identify the key publics.
Discuss the organization’s response strategy — how did they respond to each of their key publics?
Discuss your opinion of the case. Did the organization handle the problem effectively? What should they have done differently?