ZIDANE<
https://studentshare.org/law/1601085-zidanes-last-red-card (Links to

ZIDANE<
https://studentshare.org/law/1601085-zidanes-last-red-card (Links to an external site.)<
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https://store.hbr.org/product/zidane-s-last-red-card/BAB132 (Links to an external site.)<
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A) Zidane’s Last Red Card<
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After reading the case (Zidane’s Last Red Card), and watching this video:<
https://www.youtube.com/watch?v=zAjWi663kXc, (Links to an external site.)<
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Minimize Videothink about the following issues:<
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What type of coverage has this incident received in the media? How was Zidane portrayed? How was Materazzi portrayed? How was FIFA portrayed?<
Do research on controversies FIFA has dealt with since 2006.<
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For your assignment, write a brief evaluation (NOT a summary) of how FIFA, Zidane, and Materazzi handled the 2006 case and how FIFA has handled cases since. As a media relations student, offer all three parties advice on how to handle the media. Submit this evaluation (and not answers to the above questions) as your assignment.<