What to include in your PBP? <
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This section will review the components o

What to include in your PBP? <
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This section will review the components of the PBP and link you to resources to complete or better understand what you have to do. You can choose the format for your report. Some previously used formats are an infographic, a traditional report, a website, a graphic novel, a slide doc, a white paper, etc. IMPORTANT: These examples are for how you can do a PBP. It does not mean the content in these examples is satisfactory. <
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Read: 6.5 An Annotated Table of Contents – this is how these elements work for a business plan; you need to adapt your understanding of this to build out a plan for your future <
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Part 1 – Vision and opportunity <
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Personal Mission Statement <
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Listen: How Develop Your Personal Mission Statement <
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Use: Franklin Covey’s Personal Mission Statement builder <
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See: Week 9, part 3 homework. <
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2 -3 SMART goals (career, educational, and/or personal) for 3 – 5 years from now. <
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Watch: How to Set SMART goals <
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See: Week 10 HW <
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2 core values and the key questions that reflect your values and guide your choices. <
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Examples: <
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Core value = community <
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Key question related to my core value of community = How can I have a positive impact on my community? <
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Use: Values list to help you decide on your values. <
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See: Week 10 HW <
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Entrepreneurial Ethics – plan to practice ethical principles in your daily actions <
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Read: Entrepreneur Ethics and Importance of Ethics in Key Areas of Business <
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Part 2 – Marketing and Implementation Strategy <
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2 – 3 researched and specific markets and/or opportunities that align with your goals. <
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Example: <
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Vague <
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Smiley Face Emoticon Drawing Clip art – sad emoji png download …<
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Specific <
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Smiling Face Svg Png Icon Free Download (#388637) – OnlineWebFonts.COM<
Graduate schools that have Master’s Programs in Electrical Engineering <
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Top 10 electrical engineering graduate schools – MIT, Stanford, UC Berkeley, University of Cambridge, Imperial College of London, Harvard University, University of Oxford, Tsinghua University, UCLA (Anderson, 2021). <
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Work as an engineer. <
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International companies in Abu Dhabi with chemical engineering positions: ADNOC, Enerflex, Abu Dhabi Polymers Company (ADNOC, 2021; ADPC, 2021; Enerflex, 2021) <
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See: Week 10 HW <
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A market positioning statement. This may be directed at a hypothetical employer, industry, organization, or the world at large. <
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Read: <
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4.6 Achieving a Sustainable Competitive Advantage (eBook in Blackboard) <
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9.3 Product and Offering Description (eBook in Blackboard) <
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Choose your marketing positioning statement well <
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See: Week 11 HW <
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Part 3 – Risks and Mitigation <
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A 3 – 5 year timeline with key milestones and checkpoints in your plan <
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Example: <
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2024 <
2023 <
2022 <
2021 <
2020 <
ptiesHe <
-pe fluent in Korean language <
-Finish my masters degree. <
-Gain experience in employment. <
-Compete in the Asian games. <
-Start my masters degree. <
-Finish Intermediate level of Korean. <
-Start taking Korean courses. <
-Apply for a job opportunity in Masdar. <
-Organize trips for abroad volunteering. <
-Train well in horse-riding. <
-Authenticate Jeel organization. <
-Join youth ambassador program. <
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See: Week 12 HW <
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A failure story included what you learned, and how what you learned will help you moving forward <
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Watch: Adam Grant on your failure resume <
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A researched and specific SWOT analysis of yourself and your ability to accomplish your goals <
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Watch: SWOT Analysis – What is SWOT? Definition, Examples and How to Do a SWOT Analysis <
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Read: (eBook in Moodle) <
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4.4 SWOT analysis <
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4.5 Barriers to Entry <
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7.1 Risk and Uncertainty <
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See: Week 12/13 HW <
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Choose at lease 1 of your goals and create a researched and specific risk mitigation strategies and contingency plan. <
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FOUR TYPES OF RISK MITIGATION <
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ACCEPT <
AVOID <
TRANSFER <
REDUCE <
Read: <
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The Easy Guide to Creating a Business Contingency Plan <
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Part 4 – Personal Board of Directors <
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Three people to advise and mentor you <
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They can be alive (or not); fictional or real; you can know them personally or not <
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What skill set do they have that you would like to learn? <
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How would learning that skillset help you accomplish your own goals? <
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Example: <
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Why <
Mohammed bin Zayed? <
H. H. Mohammed bin Zayed Al Nahyan is one Of the greatest leaders in the <
world. He is an ambitious and a visionary man. I admire the qualities acquired <
by his highness and his excellent investment to bring the best Out Of mankind <
as well as for the mankind. To have him as a mentor will help me focus on <
becoming the best version Of myself and discover new hidden talents Within <
me. I want to leam the correct strategy of how to plan smart for the future <
and how to reach my goals. In addition, his endless actions towards humanity <
inspires me to give more to my community and the world without expecting <
any return. He enlightens me to see hope and see the good in life. I want to be <
self-confident and have a strong will power to achieve the best, just like <
Mohammed bin Zayed. <
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Part 5 – Six word brand story <
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Summarize your PBP/brand in 6 words <
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Example: <
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1m actful, rowth-oriented scientist solvin <
lobal roblem <
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PBP Report Requirements <
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To satisfactorily complete your PBP report, hand in your PBP to the Report in Blackboard. <
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PBP Report Content <
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Vision and opportunity <
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2 -3 SMART goals (career, educational, and/or personal) for 3 – 5 years from now. <
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2 core values and the key questions that reflect your values and guide your choices. <
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Clear entrepreneurial ethics and a plan to practice ethical principles in your daily actions <
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Marketing and Implementation Strategy <
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2 – 3 researched and specific markets and/or opportunities that align with your goals. <
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A market positioning statement. This may be directed at a hypothetical employer, industry, organization, or the world at large. <
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Risks and Mitigation <
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A 3 – 5 year timeline with key milestones and checkpoints in your plan <
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A failure story included what you learned, and how what you learned will help you moving forward <
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A researched and specific SWOT analysis of yourself <
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Researched and specific risk mitigation strategies and contingency plan for your goals. <
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Personal Board of Directions <
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Three people to advise and mentor you <
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What skill set do they have that you would like to learn? <
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How would learning that skillset help you accomplish your own goals? <
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Six word story <
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Summarized your PBP/personal brand in 6 words <
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References <
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References for your Marketing and Implementation Strategy and Risks and Mitigation <
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Creativity <
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Uses a mix of multimedia – text, sketching, links to information, images or video. <
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PBP Report Communication <
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Grammar and mechanics are very accurate, mistakes are rare and don’t affect understanding <
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Market, opportunities, SWOT, contingency plan and mitigation strategies are cited and referenced in APA [Chicago, IEEE]. <
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( basically, my plan is to be in the real-estate business and to own my own building in the next 5 years since now I am a graduate in industrial engineering and I live in Dubai, so the real-estate should be talking about real-estate market)

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