Deliverables 1. Link to the article  2. Articles should be current- published

Deliverables
1. Link to the article 
2. Articles should be current- published within the last month
Where you can find articles: 
o The Wall Street Journal
o The New York Times Business Section
o Fortune
o Forbes
o The Business of Fashion (www.businessoffashion.com)
o Fast Company
o The Economist
o AdWeek / Marketing Week 
o Harvard Business Review
Have to answer the questions using the article you find online.
The topics covered in class are from this book
Marketing: An Introduction Authors: Armstrong G. and Kotler, P. 14th edition
(Chapter 1-10) pick any one chapter to connect the article to the topic
Answer questions like:
a. How does this relate to topics we have covered in a class? 
b. Why is this relevant to brands & businesses today?
c. Give an example of how this topic pertains or could pertain, to other brands. In other words, if you were a marketer or brand manager how would this impact your work running your brand. 
d. How do you think this will impact consumers?