Case Analysis 3 here by answering Customer Value Funnel questions #3 and #4 (see

Case Analysis 3 here by answering Customer Value Funnel questions #3 and #4 (see p. 198 in textbook ). Apply ALL of the organizational factors and relevant customer factors. You are welcome to make reasonable inferences/ assumptions if these factors were not expressly addressed in the case and, though not required, you may cite outside sources.
Emphasis on the “ALL”- professor is a tough grader and really looks for all factors

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