Category: Economics homework help

 
Saudi Electronic University
College of Administrative and Financial Sciences
ECOM101 – E-commerce
Assignment 3
E-commerce Project
2020/2021
Submission:
End of week 13, Thursday 15th of April 2021 15 Marks
Requirement:
In this project, you are required to evaluate one of the websites below based on what you learn from this course and your perspective. The evaluation will cover the different aspects of E-Commerce such as business idea, website design, marketing, security … etc.
You will need to analyze the business and provide suggestions to improve the current business situation.
Current e-commerce businesses: (choose one)
1. www.karazlinen.com/
2. www.ekuep.com
3. www.sorrah.sa/
4. www.eyewa.com/sa-ar
5. www.goldeve-sa.com/
6. www.darzan.sa/
7. www.rewayah.store/
8. www.etarstore.com/
9. www.sahaba.store/
10. www.notahstore.com/
11. www.natureland.net/ksa_ar/
12. www.aratopia.sa
The following questions require critical thinking to be answered successfully. The answers to these questions will drive the ways of improvement of the current e-commerce business.
1. Know the business 3.5 marks
· What is the business? (your choice)
· What is the idea? (the visioning process)
· Introduce the e-commerce business you have chosen.
· Provide an overview of the business idea
· Product and type of services.
· What are the different types of products? Explain
· What kinds of services does the online store provide? [ customer service, exchange and return, delivery, and payment options] Explain
· Business statement.
· Business vision.
· Business objective.
· Where is the money?
· What is the company’s business model?
· What is the revenue model? Give a general idea of how the business generates revenues
· Who and where is the target audience? Explain demographics, lifestyle, consumption patterns, etc.
· Characterize the marketplace.
· Size, growth, demographics, structure, competition
· Research the market and give an idea about each point
· Describe the content of the business website
· Conduct a SWOT analysis for the business (Explain each point)
· At least three points for each
· Develop an e-commerce presence map.
· (For example: website, email … etc.)
· What activities does the company use these platforms for? (E.g. marketing, customer service, news…etc.)
2. Explain the design of the system 1.5 marks
· Explain in detail the design of the system (business objectives, system functionality, information provided)
Business Objective
System Functionality
Information provided
Ex: Display goods
Digital Catalog
Dynamic text and graphics catalog
· What can be improved or added into the system design?
3. Explain the current business e-commerce features 1 mark
· What are the current website features?
· What types of these features can be annoying to customers? Provide pictures.
· What can you do to improve the current features on the website?
4. Explain the business e-commerce process 1 marks
· Explain in detail all the steps from the time user enters the website until the final user buys a product.
· What can be improved in the process?
5. Site Design 1.5 marks
· Evaluate the website design focusing on the eight most important factors in successful e-commerce site design (ease of use, ease of purchase, simple graphics … etc.). You are required to evaluate each factor.
· What can be improved in the site design to be one of the most successful e-commerce websites?
6. Business software 1 marks
The development of an e-commerce website requires more interactive functionalities, such as the ability to respond to user input (name and address forms), capturing customer orders for goods and services, clearing credit card transactions on the fly, consolidating price and product databases, and even adjusting advertising on the screen based on user characteristics.
· Explain the different types of software used on the website to perform the current functionalities.
· What can be done to improve the software?
7. Payment and Security 1.5 marks
· What are the methods of payment available in the online store?
· What other methods can be added? Explain why?
· What are the technologies used on the website to secure the online transactions?
· What other technologies can be added? Explain why?
· What is the current privacy policy of the online store? Outline how the information is collected and used?
· What can be added to the privacy policy? Explain why?
8. Categorize marketing and advertising strategy and method. 1 mark
· Explain the current online, offline, and social media marketing strategies of the e-commerce business?
· What can be done to improve the marketing aspects of the business?
9. Know your competitors. 2 marks
· Choose a website of one competitor in the same industry (locally or globally) and compare it with your chosen company’s site. Indicate why the competitor’s website is better or worse than the chosen company’s website. Provide screenshots with explanation.
· What can be done by learning from your competitor’s experience?
10. Conclude your report. 1 mark
Summarize the above points and include your recommendation to improve the e-commerce business.
Guidelines for the assignment:
· The answer sheet must include the following:
· Cover page
· Questions
· Answers
· Make sure to include the cover page with all information required. One mark will be deducted if there is no cover page
· This is a group project (3-4 students), which is part of your course score. It requires effort, research, and critical thinking.
· You are required to choose one current business from the list.
· Each website can be chosen by one group only.
· Use font Times New Roman, 12 font size
· Use 1.5 line spacing with adjust to all paragraphs (alignment).
· Use the footer function to insert page number.
· Ensure that you follow the APA style in your project and references.
· The minimum number of required references is 5 references using APA style.
· Your whole project report length should be between 2200 to 2800 words.
· You must check the spelling and grammar mistakes before submitting the assignment.
· Up to 20% of the total grade will be deducted for providing a poor structure of assignment. Structure includes these elements paper style, free of spelling and grammar mistakes, referencing and word count.
· Your file should be saved as Word Doc. [Example]: Your name_CRN_ECOM101_ Project Assignment

Explore key economic theories, models, and trends, and how they impact decision making processes at different levels, vis-s-vis, micro, macro and international. 
• Analyze the functioning of the market and the role of business in the international arena. • Interpret various economic indicators across different levels of analysis. 
• Develop lines of arguments linking theories and evidence on global issues. 
• Communicate in an analytical way how business, nations and international economic settings are intertwined.
You may want to include graphics to make your reasoning a more visual and explicative 
• The in-text References and the Bibliography have to be in Harvard’s citation style.

 DescriptionThe government is one of the largest purchasers of health care services and because of this, they seek out opportunities to contain costs. Recent health care policy has focused on managing costs while offering quality care and improving access to care. The Centers for Medicare and Medicaid Services (CMS) Innovation Center develops payment and service delivery models with this in mind.
Scenario
Mr. Magone, CEO of Healing Hands Hospital, has asked you to join the Future of Healing Hands Task Force. Your first assignment is to work with the hospital’s Chief Financial Officer (CFO), Ms. Johnson, and provide a summary of how the new CMS initiatives might impact the organization’s revenue structure. More information on the innovation models can be found on the CMS Web site.
Describe an Accountable Care Organization (ACO) and the benefits of an ACO. 
Describe an episode-based payment initiative and the benefits of this initiative to Healing Hands Hospital.
Use this template to complete your assignment.
Reference
Centers for Medicare and Medicaid Services. (n.d.). Innovation models. https://www.cms.gov/priorities/innovation/models#views=models
 

 
Container Consolidation
Read the following article:
https://www.freightwaves.com/news/top-10-liners-control-85-of-market-and-theyre-not-done-yetLinks to an external site.
Discuss your thoughts on the article and what you think this means for the carrier industry next year.
Consider the top carrier (MSC) what moves are they doing to stay ahead of the pack?
What can others do to improve market share?
What lines have you personally heard of or seen either on the water, the harbor, or on trucks?

 
Take a  into the Management Institute.
https://www.pmi.org/Links to an external site.
While many top project manager roles require a BS degree and a Project Management Certification from PMI (Project Management Institute), Top performing Project Manager-I’s, with 2-5 years experience in the greater Los Angeles area make between a median of  $XXK and a high of $XXk per year.  Project Manager-IIs with 5-14 years experience, make between a median of  $XXK a high of  $XXK and Finally Project Manager-IIIs with over 15 year of experience make between a median of $XXK and a high of $XXK.(source:Salary.com) these professionals know how to get things done! Want to look into what it takes? Take a look at PMI.org.
1) How many different certifications does the PMI offer?
2) How much more can you expect to earn relative to a non-certified project manager?
3) How may questions are on the test?
4) How much does the certification cost?
5) How many hours do I need directing projects?
6) How many hours of PM education do I need? (Yes this course counts)
7) Do I have to have a 4 year degree or not?
8) In your own words, why would you want to pursue a PMI certification?
or why wouldn’t you?
9) What have you learned in this course to influence your decision?
10) Fill in the blanks on the current annual salary estimates of Project Managers (all the $XX) above according to PMI.
I extracted the chart for USA.
PMP US Salaries.PNG

 
Complete Web Exercise 12.6 
Upload your work via files as instructed. 
In case the link in the book does not work properly,  this link will take you directly to the hardware PDF
http://www.eastmfg.com/uploads/2/3/8/5/23858093/hardware_cat.pdfLinks to an external site.
Once you complete the online catalog portion of this assignment, you are done, upload your files. You do not need to complete RFQ templates or beyond.

THIS ASSIGNMENT NEEDS TO COVER ALL THE FOLLOWING POINTS( TABLE OF CONTENTS) , AND ALSO AT THE END NEED TO HAVE A FEW NAMES THAT COULD BE USED FOR THE COMPANY AND A LOGO FOR IT 
NEED TO HAVE ALSO THESE FOLLOWING TABLES
I
Table 22. Pension Balance Year 1 …………………………………………………. 117
Table 23. Pension Balance Year 2 …………………………………………………. 118
Table 24. Cash balance Year 1. ………………………………………………………. 121
Table 25. Cash Balance Year 2. ………………………………………………………. 121
Table 26.Profit and Loss Account for Year 1. ……………………. 122
Table 27. Profit and Loss Account for Year 2. ……………………. 123
Table 28. Classification of Ratios used. ……………………………………. 125
Table 29. Results of Ratios …………………………………………………………… 126
Table 30. NPV and IRR results. ………………………………………………………. 131
Table 31. GANTT Diagram ………………………………………………………….. 132
THIS ARE THE TABLE OF CONTENTS THAT NEEDS TO COVER
4
TABLE OF CONTENTS
1. INTRODUCTION ……………………………………………………………………………. 8
1.1. Summary ………………………………………………………………………………… 8
1.2. Purpose of the TFC and justification of the related subjects …. 9
1.3. Objectives ………………………………………………………………………………. 12
1.4. Methodology ………………………………………………………………………….. 13
2. BACKGROUND AND INITIAL SITUATION ……………………………………….. 16
2.1. Introduction …………………………………………………………………………. 16
2.2. Motivation for TFC. The idea …………………………………………………… 20
2.3. Approach to the sector ………………………………………………………….. 22
2.4. Epilogue …………………………………………………………………………………. 38
3. STRATEGIC ANALYSIS ……………………………………………………………. 40
3.1. Introduction …………………………………………………………………………. 40
3.2. Macro-environmental analysis: Political-legal factors. Factors
factors. Socio-cultural factors. Technological factors ……… 40
3.3. Micro-environment analysis: Porter’s 5 forces …………………. 48
3.4. SWOT-CAME Matrix ……………………………………………………………….. 53
3.5. Analysis of direct competition …………………………………………. 59
3.6. Epilogue …………………………………………………………………………………. 62
4. OPERATIONS AND PROCESSES ……………………………………………………… 64
4.1. Introduction …………………………………………………………………………. 64
4.2. Location ………………………………………………………………………….. 76
4.3. Plant layout ……………………………………………………………. 81
4.4. Processes and operations ………………………………………………………… 82
4.5. Epilogue …………………………………………………………………………………. 90
5. ORGANISATION AND HUMAN RESOURCES …………………………………… 92
5.1. Introduction …………………………………………………………………………. 92
5.2. Legal and fiscal form ……………………………………………………………… 92
5.3. Mission, vision and values …………………………………………………………. 97
Job analysis …………………………………………. 98 5.5.
5.5. Organisation chart ……………………………………………………………………….. 100
5.6. Epilogue ……………………………………………………………………………….. 101
6. MARKETING PLAN ………………………………………………………………. 102
6.1. Introduction ……………………………………………………………………….. 102
6.2. Segmentation and target audience …………………………………………. 103
6.3. Marketing Mix ……………………………………………………………………… 105
6.4. Extended service ………………………………………………………………… 110
6.5. Afterword ……………………………………………………………………………….. 114
7. ECONOMIC-FINANCIAL PLAN ………………………………………………. 116
7.1. Introduction ……………………………………………………………………….. 116
7.2. Balance Sheets …………………………………………………………. 117
7.3. Profit and Loss Account ………………………………………… 122
7.4. Analysis of ratios …………………………………………………………………. 124
7.5. Investment plan. NPV/IRR ………………………………………………….. 129
7.6. Implementation schedule. Gantt. ………………………………………. 131
7.7. Epilogue ……………………………………………………………………………….. 134
8. CONCLUSIONS ……………………………………………………………………….. 136

In Chap. 9 of our text, we learn about the advertising management process. Write a post in which you research an advertising or social media campaign and explore the elements of the process to achieve the result. Select an advertising or social media campaign, and talk about the objectives of the campaign, the budget, and the process to create the campaign. What was the target audience? What ad media and vehicles were used? How was the strategy implemented? What were the results? How effective was the campaign at reaching the objectives?
As part of this discussion, identify one podcast that you recommend as a great resource on integrated marketing for this course.  What is the podcast? Why do you like it and recommend it?
Your initial post is due Wednesday of week 5 by midnight. Your post should address the discussion questions and provide substantial, well considered answers. Demonstrate your understanding and support it with some good research.  Be sure to include citations and references following APA format.
Each participant must respond to at least two (2) different classmates in this activity. Your responses are expected to take the discussion further and add value to it. Your responses to at least two of your classmate’s posts are due by midnight Sunday of week 6.
Please ensure that you provide valuable and substantive feedback. Review the suggested readings and bibliography on the subject to make informative contributions.

Please, work with a partner to analyze the following case and answer the questions.
Gosse, J. and Orchin, J. (2023). MVMT Strength: Lifting Profits.
Read the case, analyze to answer the questions, submit your responses in a written document (Word or PDF). We will explore this case further in a later assignment.
Perform a competitor and consumer analysis.  What is the company’s competitive advantage?
What are some marketing plans that you would recommend for the company. Explain why.