You might find it bizarre that we are just now (as in this time in history) putt

You might find it bizarre that we are just now (as in this time in history) putting such a high value on data. In reality though, data has always been valuable. From the early days of advertisements, we have relied on using data to determine outcomes. We’ve moved into a time period where use of data is paramount in all decision making. Just do a search in google and see the advertisements that show us in Instagram and Facebook.  Data is now called Big Data due to the vast amount being collected, stored and analyzed today.
Research and comment on the amount of data being collected daily now or in the resent time.  Can you find how much data the average cell phone creates daily?
Further, provide two pros and two cons when it comes to working with amount of data being consumed.
Elaborate on how we balance data collection and personal privacy.