Strategy: What does the company need to do to change direction? Devise an i

Strategy: What does the company need to do to change direction?
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Devise an informed basic strategy to move the organization in a new direction based on the environmental analysis.
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Identify the key players in implementing the strategy (marketing, operations, accounting, sales, HR, etc.) and describe how it affects them.
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Develop a basic (high-level) plan to improve organizational performance.
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Define goals for profitability based on specifics from analyses.
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Explain in detail how the goals are in alignment with the company mission/vision and values.
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Describe in detail how this plan affects the organization’s departments (marketing, operations, HR functions, etc.).
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Key Performance Indicators: What does success look like?
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Determine the specific KPIs you will use to effectively measure the success of the strategy and explain how/why these KPIs align with the identified strategy and with the organization’s mission, vision, and values.
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Identify at least one KPI for each profitability goal identified previously.