Each weekday morning, you might purchase a caffeinated beverage from your favorite coffee shop. As you wait to receive your order, you notice some customers adding cream and/or sugar to their coffee. You read somewhere that 65% of coffee drinkers add cream and/or sugar. How was that fact determined? Sociologists use a variety of research methods – surveys, interviews, focus groups, observation, content analysis, and so forth when they study human behavior. In this assignment, you will select a research method for doing a small sociological research study. For example, you might use a 10-question survey to determine attitudes about texting while driving. You will conduct your research and summarize your findings. Identify the research method used. In a 50-word paragraph, write your survey, questions, or other indications on the topic that you are researching. Be sure to explain the sociological purpose of your brief research study. Write a 200–250-word summary of your research findings. In addition, summarize what you learned about the research method used.
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