Answer to the following questions with 100 words each. 1. Read the following ex

Answer to the following questions with 100 words each.
1. Read the following examples. Which of the products are relatively elastic, and which are relativity inelastic and why?
Refrigerator
Gasoline
Internet service
Pair of jeans
Diamond
Scarves
Orange juice
Salt
Computer
Concert tickets
2. Watch the provided video: https://www.youtube.com/watch?v=FVOzs1HK66A&t=3s
Marketing activities other than personal selling, advertising, and publicity that enhance consumer purchasing and dealer effectiveness.
Goal is speeding the sales process and increasing sales volume.
Produce best results when combined with other other marketing activities, such as advertising.
Cannot overcome poor brand images, product deficiencies, or poor training for salespeople.
What effective Personal Selling did “Gordan” use to sell the G Series Pro?
3. Read the following examples. Determine the type of differential or new-product pricing used as the pricing strategy.
Every year Dillard’s offers a Fourth of July sale on its products.
Coca-Cola quickly gained market share in a new market by pricing products lower than competitors.
At car dealerships it is common to haggle over the final price of a car purchase.
A U.S. textbook publisher sells textbooks in the United States at one price, but will sell foreign editions at a lower price for students in other countries.
Tiffany & Co. introduced a new emerald necklace by charging the highest possible price to reflect its prestige.

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