Continue your paper by aligning your new knowledge of business functions (operations, marketing, IT, HR, and finance) with your chosen organization.
You will now create the following paragraphs based on the course content we covered. You will align the new knowledge of business functions (operations, marketing, IT, human resources (HR), and finance) with your chosen organization.
You are encouraged to utilize the feedback you received in the prior assessment to help guide you while writing.
Functional Areas
Continue your paper by aligning your new knowledge of business functions (operations, marketing, IT, HR, and finance) with your chosen organization.
Introduction
You have completed the first few paragraphs in the paper we are building and received feedback.
You will now create the following paragraphs based on the course content we covered. You will align the new knowledge of business functions (operations, marketing, IT, human resources (HR), and finance) with your chosen organization.
You are encouraged to utilize the feedback you received in the prior assessment to help guide you while writing.
Note: This assessment is the second part of three written assessments that build on each other and must be completed in order.
You are encouraged to utilize the feedback you received in the prior assessment to help guide you while writing.
Preparation
Using the same organization you researched for your first assessment, complete the following:
- Access the organization’s website and research the different departments of the organization, such as marketing, HR, IT, operations, and finance.
- Identify two functional areas you feel are essential to the organization’s success.
- Review the QuickStart: Functional Areas of Business media piece to support your understanding of these concepts.
Instructions
Before you begin writing, refer to the Assessment Illustration 2 and then complete the following:
- Step 1: Answer the questions on the top of the template:
- Using your sameorganization, identify two functional areas you feel are essential to the organization’s success.
- Step 2:Write the following two (2–4 paragraphs as needed) paragraphs using POETS:
- Paragraphs 1 and 2: Evaluate the importance of two functional areas for a chosen business organization.
- Describe the important critical thinking skills to drive success for each functional area.
- Explain what ethical principles apply to each functional area in day-to-day work.
Note: Delete any remaining example content that is inside the square brackets.
Challenge: Using course resources, attempt APA style for your references and add in your in-text references. You will need this for the final assessment, so add it now and get
Additional Requirements
Your assessment should also meet the following requirements:
- Written Communication: Your work should be free of grammar and punctuation errors that would distract the reader’s understanding of the content.
- Organize content so ideas flow logically with smooth transitions.
- Convey purpose in an appropriate tone and style, incorporating supporting evidence.
- Format:Use the Assessment 3 Template to help you organize your paper.
- Length: 2–4 paragraphs of content, in addition to references.
- Resources: Cite at least two reputable resources to support your ideas, including your chosen website, and list them on your reference page.
- APA style and formatting: Follow APA style and formatting standards for citing sources that support your analysis and conclusions. Use Academic Writerfor guidance in citing sources and formatting your paper in proper APA style. See the Writing Centerfor more APA resources specific to your degree level.
- Academic Integrity and Honesty: You must adhere to academic integrity and honesty policies and incorporate practices that support ethically sound work in your assessments. View Academic Integrity at Capella University: Some Guidelines.
- Font and font size: Times New Roman, not larger than 12-point font.
Competencies Measured
By successfully completing this assessment, you will demonstrate your proficiency in the following course competencies and scoring guide criteria:
- Competency 1: Explain the underlying principles of successful businesses.
- Evaluate the importance of two functional areas for a chosen business organization.
- Explain what ethical principles apply to each functional area in day-to-day work.
- Competency 3: Examine business problems using critical thinking and effective decision making.
- Describe the important critical thinking skills to drive success for each functional area.
- Competency 5: Communicate in a manner that is scholarly, professional, and consistent with expectations for the field of business.
- Organize content so ideas flow logically with smooth transitions.
- Convey purpose, in an appropriate tone and style, incorporating supporting evidence.
Resources
Common Functional Areas (Marketing and IT)
- These resources offer valuable insights into the importance of tailoring strategies for different business functions, with a specific focus on marketing and IT. They emphasize the need to customize strategies to meet the unique requirements of each function. By tailoring strategies, organizations can enhance their competitive advantage, improve resource allocation, and achieve greater success in their respective domains.
Common Functional Areas (HR, Operations and Finance)
- Assessment 3: Breaking Apart – Overview of Functional Areas (HR, Operations, and Finance)reading list.
- These resources encompass management styles, the evolving roles of HR managers, the impact of technology, and the need for modernizing financial reporting standards in today’s digital and knowledge-based economies. The resources offer a comprehensive understanding of how these functions influence business operations and the importance of staying up to date on these developments to ensure organizational success.
Research Your Company Website
Revisit the company website you reviewed for your earlier assessment to find information about its corporate departments or functional areas.
- Go to the chosen company website and look under the tabs or headings such as Company Information, About, or Corporate. Look for information about the different departments of the organization, such as marketing, HR, IT, operations, and finance.
- You may have to dig around the website to find the information that you are looking for. Be persistent and explore the website completely. Think about the following questions:
- What information is available on the website for each functional area?
- What are the purposes and responsibilities of each functional area?
- What else would you like to know about the functional areas?
Struggling with where to start this assignment? Follow this guide to tackle your assignment easily!
Functional Areas
Introduction
Anna Spa and Wellness Center has established itself as a premium destination for health, beauty, and relaxation services in Airdrie. To maintain and expand its success, the operations and marketing functions are essential. Understanding how these areas contribute to business sustainability allows Anna Spa to ensure customer satisfaction, build brand loyalty, and foster organizational growth. By analyzing these two departments, their critical thinking needs, and their ethical responsibilities, we can better appreciate how they align with the center’s overall mission and strategy.
Functional Areas Analysis
One critical functional area for Anna Spa and Wellness Center is Operations. Operations management ensures the effective delivery of services like massages, pedicures, acupuncture, threading, and facial treatments. The spa’s ability to consistently deliver high-quality service experiences relies on efficient scheduling, skilled staffing, quality control of beauty products, and a welcoming atmosphere. Critical thinking skills such as problem-solving, resource management, and continuous process improvement are vital for operations to function successfully. Managers must analyze scheduling gaps, adapt to client needs, and optimize service flow to maintain a superior customer experience. Ethical principles, including fairness, confidentiality, and a commitment to quality, apply directly in daily operations. For instance, respecting client privacy during treatments and ensuring health and safety standards are upheld reflect the spa’s ethical obligations (Heizer, Render, & Munson, 2017).
Another vital functional area is Marketing. The marketing team plays a key role in promoting Anna Spa’s services to attract and retain customers. Through campaigns focusing on the spa’s expertise in areas like registered massage therapy and eyebrow microblading, marketing efforts position the brand competitively in Airdrie’s wellness industry. Critical thinking in marketing involves analyzing market trends, understanding customer behavior, and creating persuasive messaging strategies. The ability to interpret customer feedback and adapt promotional tactics is crucial to remain relevant and appealing. Ethical considerations in marketing include honest advertising, transparent pricing, and respecting customer data privacy. Ensuring that promotions accurately represent the services provided and maintaining truthfulness in all communication uphold the integrity and reputation of Anna Spa (Kotler & Armstrong, 2021).
References
Heizer, J., Render, B., & Munson, C. (2017). Operations management: Sustainability and supply chain management (12th ed.). Pearson.
Kotler, P., & Armstrong, G. (2021). Principles of marketing (18th ed.). Pearson.
Anna Spa and Wellness Center. (2025). Our services. Retrieved from [Company Website URL]
Notes:
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Make sure you update [Company Website URL] with the actual URL of Anna Spa’s website when you submit it.
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This structure meets all the instructions you mentioned: 2 functional areas, 2–4 paragraphs, POETS writing style, APA references, academic tone, and focus on ethical standards and critical thinking.
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