Business Case

ORDER A SIMILAR PAPER NOW

Imagine you are a well-known impact entrepreneur in your local region. You have been asked to prepare a short business case which presents a well-justified argument or value proposition to the senior management team of a specific enterprise or organisation outlining why and how they could involve their business practices/strategies to address a key social, economic or environmental issue that contributes to a Sustainable Development Goal.

This is NOT a financial case. The intention of the business case is to educate the decision makers in the enterprise and convince them to take action in relation to the identified social, economic, or environmental issue.

Purpose of this assessment

A key to creating business opportunities that can lead to real change is to develop well-founded and evidence-supported arguments. This assessment develops your capacity to:

• analyse the ways a specific enterprise or organisation could change and implement actions to address key social, economic, or environmental challenges to contribute to a Sustainable Development Goal

• demonstrate critical thinking and problem solving skills

• present logical, evidence-based arguments for change

• apply the knowledge presented in the course to a practical enterprise/organisation example

Struggling with where to start this assignment? Follow this guide to tackle your assignment easily!

---

Step-by-Step Guide to Writing Your Business Case

1. Understanding the Purpose

• The aim of this business case is to present a compelling argument to the senior management of a specific enterprise or organization. The goal is to show how their business practices and strategies can be aligned with a Sustainable Development Goal (SDG) to address a key social, economic, or environmental issue.
• The case is not a financial one, so you won’t need to focus on the numbers. Instead, focus on why and how they should change their practices to contribute to a sustainable future.

2. Organizing Your Answer

• Introduction:
  • Start by introducing yourself as an impact entrepreneur and give a brief overview of the social, economic, or environmental issue you are focusing on.
  • State the SDG you are addressing and its relevance to the enterprise you are presenting to. Briefly explain why this issue is important for the business and its stakeholders.
• Problem Statement:
  • Clearly identify the issue. Explain why it is critical to address this issue within the context of the business environment, both locally and globally. For example, you might focus on climate change (SDG 13), poverty reduction (SDG 1), or gender equality (SDG 5).
  • Back up your argument with evidence, such as statistics or real-world examples, to show the scale of the problem and its potential long-term consequences if left unaddressed.
• Solution Proposal:
  • Present how the enterprise can change or adapt its business practices to contribute to the identified SDG. This section is where you present your recommendations on what actions they could take to address the issue.
  • Focus on strategies or practices that are practical and relevant to their business model. You could suggest, for example:
    • Reducing carbon emissions (for environmental issues)
    • Supporting fair labor practices (for social issues)
    • Creating inclusive products or services (for economic challenges)
  • Be specific and provide examples of businesses or organizations that have successfully implemented similar practices.
• Benefits of Taking Action:
  • Explain how these actions will benefit the enterprise, its stakeholders, and society at large. While this is not a financial case, it is still important to highlight the positive impact this will have on the company’s reputation, customer loyalty, employee engagement, and long-term sustainability.
  • Provide evidence or case studies that demonstrate how businesses addressing SDGs can create value—whether through innovation, brand differentiation, or improved operational efficiency.
• Implementation Plan:
  • Suggest how the enterprise could begin implementing the changes you propose. Provide an actionable, step-by-step plan, keeping it realistic and achievable. Include recommendations for:
    • Leadership buy-in and commitment
    • Employee training and involvement
    • Partnership opportunities with organizations aligned with the SDGs
  • Focus on short-term and long-term actions to ensure continuous progress.
• Conclusion:
  • Summarize the main points of your business case and emphasize the importance of taking action now. Reinforce how the enterprise’s involvement in addressing the issue will lead to a more sustainable future for all parties involved.

3. Structuring Your Paper

• Introduction: Introduce the SDG and the specific social, economic, or environmental issue you are addressing. Set the stage for the problem you’re solving.
• Problem Statement: Explain the issue clearly, with evidence to support its significance.
• Solution Proposal: Present detailed and specific recommendations for the enterprise to contribute to the SDG.
• Benefits of Taking Action: Highlight the non-financial benefits for the enterprise and its stakeholders.
• Implementation Plan: Provide an actionable plan for how the enterprise can make these changes.
• Conclusion: Summarize your key points and urge the senior management team to take action.

4. Research and Evidence

• Use relevant data, reports, and real-life examples to support your claims. Look for reputable sources such as UN reports, industry case studies, or sustainability reports from businesses that have successfully addressed SDGs.

5. Reviewing and Proofreading

• After writing your business case, ensure that the argument flows logically and all points are backed by evidence.
• Proofread for any grammatical or spelling errors, and ensure the formatting is clean and professional.

6. Finalizing Your Submission

• Once you’re satisfied with your case, save it in the required format (e.g., Word or PDF) and upload it to the appropriate platform as instructed.

By following this guide, you’ll be able to craft a convincing and well-supported business case that not only addresses the key social, economic, or environmental issue but also helps the enterprise contribute to the achievement of the Sustainable Development Goals.

ORDER A SIMILAR PAPER NOW