The CEO of Acme Medical Center has requested that you present your strategic plan to the leadership team comprised of members from disciplines and departments facility-wide. Your 8-10-minute PowerPoint presentation should include all the major elements of your strategic plan on the scenario that you selected (Wk1assgn):
A. Executive Summary
B. History and Characteristics of the Institution
C. Mission, Vision and Values
D. Goal and Objectives
E. Environmental Analysis/SWOT
F. Marketing & Competitive Strategies
G. Evaluation & Control
H. Appendices
Use bullet points and limit information on each slide so the slides can be readable and viewed easily from a distance. Narration should be focused on major elements in each section, with discussion of ethical principles and theory of change as appropriate. Include the one-minute commercial developed earlier in the course and revised as necessary. Incorporate corporate branding and images, text, and symbols related to the plan’s goal and objectives. Appendices should include a Reference List and just a list of other documents to be included in the final strategic plan submission.
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