Write a detailed paragraph on each of the following two prompts, making sure to

Write a detailed paragraph on each of the following two prompts, making sure to answer ALL parts of the prompt.
1. Experiences in Cost Analysis and Control
Discussion topic:
From your own experiences and observations, what techniques and methods do you think are most effective in making purchasing or investment decisions in a healthcare organization? What approaches are not effective?
In your answer:
• Briefly describe an approach that you have experienced or with which you are familiar, and briefly tell how it was used, AND
• Briefly assess the extent to which it was effective or not effective and state the reasons for your conclusion.
If you have no experiences or observations to share on this topic, think of a future purchase or investment decision you might be asked to participate in and describe the approach you would recommend.
2. Laying the Groundwork for Effective Marketing
Discussion topic:
From what you have experienced or observed, what groundwork do you think is necessary for effective marketing in healthcare organizations?
For your answer, respond to ONE of the following:
• SWOT Analysis. Briefly summarize any experiences you’ve had with the use of a SWOT analysis, the steps you would take to organize that kind of analysis in your own department or organization, OR your thoughts on the relevance of a SWOT analysis to marketing initiatives in healthcare.
OR
• Steps for Marketing Success. Briefly describe one or two steps that healthcare organizations have taken, or should take, to be successful in marketing, and the reasons you think they are important.